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Category: Community (Page 63 of 174)

LEGO 2020 Employee Gift – Celebrating 40 Years of Hands-On Learning (4002020) Revealed

LEGO Celebrating 40 Years of Hands-On Learning (4002020)

Each year LEGO gives their employees a limited edition set as a Christmas gift and for 2020, LEGO celebrates the 40th anniversary of the LEGO Education theme with this set. As a LEGO Ambassador, we were also given this gift as a present as well. There’s no official set name but the included pamphlet titles it Celebrating 40 Years of Hands-On Learning (4002020) so that’s what we’re calling it.

The back of the box talks about the LEGO gearwheel which also celebrates its 50th year since it was introduced and it is mainly featured in this set.

LEGO Celebrating 40 Years of Hands-On Learning (4002020)-2

It’s been 40 years since LEGO Education was established and 50 years since the introduction of the first universal LEGO gearwheel. We mark this double anniversary with this special LEGO Education-inspired model, full of festive magic. Enjoy.

The 919 piece model features a couple of elves working in their workshop getting some presents ready. When you turn the wheel on the right side, pretty much everything goes into motion including the Christmas tree spinning, the elves moving, and the conveyor belt rotates to reveal presents on the line.

As a collector, I usually keep these sets sealed but there are plenty of reviews of it online that you can check out. The set has been sold online on the secondary market for a while now but we held off on sharing it so that LEGO employees can be surprised for their gift. Thank you to the LEGO Engagement Team for their work and generosity this year!

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The LEGO Group’s Carbon Goal Approved by Science Based Targets initiative

The LEGO Group’s commitment to reducing its carbon emissions has been approved by the Science Based Targets initiative. The goal of reducing the absolute carbon emissions by 37% by 2032 is consistent with the Paris Agreement’s goal of keeping global warming below 1.5°C. You can read more about it below.

The LEGO Group’s carbon goal approved by Science Based Targets initiative

The company commits to a new carbon emission reduction target in line with the Paris Agreement’s most ambitious 1.5°C trajectory
Cartoon image of a factory and a tree shaking hands

Today, the LEGO Group has committed to reducing its absolute carbon emissions by 37% by 2032 to ensure the company plays its part in limiting the effects of climate change. The target has been approved by the Science Based Target initiative as consistent with levels required to keep global warming to below 1.5°C, the most ambitious goal of the Paris Agreement.

The company’s target covers emissions from its own operations which equates to 10% of total emissions and includes energy use in its factories, offices and stores, and from its supply chain which equates to 90% of emissions including areas such as raw materials and distribution.

Tim Brooks, VP, Environmental Responsibility, said: “Climate change poses one of the biggest risks to society and the planet that our children will inherit. We are committed to building a better planet for future generations and that means stepping up efforts to reduce carbon emissions across our entire value chain.”

To achieve this target, the LEGO Group will:

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LEGO BrickLink AFOL Designer Program Continuing Soon

A few days, LEGO Chief Marketing Officer Julia Goldin and Head of BrickLink Marvin Park gave an update on the future of BrickLink and what is in store for the future of the marketplace platform. Most of it goes to improving BrickLink XP and BrickLink Studio.

Lastly, Park revealed that they will soon be announcing the continuation of the BrickLink AFOL Designer Program. There was no details yet but it will be announced later this month. If you remember, the first round allowed AFOLs to design their own set and fans would vote on what they they would like to purchase and pre-order them. Those sets would be then be assembled by BrickLink and shipped out shortly after.

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LEGO VIP Metal Keychain Available in Rewards Center

There is a new LEGO VIP Metal Keychain in the LEGO VIP Rewards Center that you can redeem using your points. It costs 950 points and it is in the style of a 2×4 brick. It also comes with a storage box similar to the LEGO Star Wars Han Solo Carbonite Metal Keychain (5006363) from a few months back. Once you redeem it, you’ll have 60 days to use your code during checkout to get it shipped to you.

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LEGO Kicks Off How to Spot a Fake LEGO Webstore Campaign

With more people shopping online this year, there’s also a higher chance that people get scammed by some fake websites who are set up just to steal your credit card/personal information. LEGO has kicked off a campaign to teach shoppers how to spot a fake LEGO webstore. For most of us who have been in the hobby for a while, we can easily spot them but this is for some newer fans who are looking for deals.

The most evident sign is that the site is selling expensive sets at really low prices. If you see the UCS Millennium Falcon that is normally priced at $799.99 selling for $200, that’s obviously not going to happen. There was a legit sale last year for it when it went down to $480 but that was on Amazon which is a legit seller of LEGO.

LEGO on the backend has been taking down some of these fake sites but as we know, you take one down, two more pops up. If you see them on social media, you can always report them but it depends on if there are enough reports to get them taken down. The post also suggests that you can contact LEGO Customer Service to report them.

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LEGO House Online Christmas Celebration

There will be an online Christmas celebration at the LEGO House on December 11 and everyone is invited to attend. It does cost 50 DKK (~$8) for 60 minutes of fun with LEGO House Senior Event & Tour Manager Astrid Mueller and AFOL Community Integration Manager Jan Beyer. There are also some prizes to be won from two competitions including some hard to get LEGO House exclusive sets.

The first competition is to build a Christmas model on an 8×8 plate. You’ll have to submit your entries through Jan Beyer’s email ([email protected]) no later than December 8.

The second competition is to describe your best LEGO Christmas childhood memory. There’s a 50 word minimum with a maximum of 200 words. Entries can be submitted to Jan’s email again.

The full list of prizes can be seen below and the full list of rules and event info are in the link above.

First prize: Three LEGO House Exclusive sets

• 40501 The Wooden Duck (599 DKK)
• 4000026 Tree of Creativity (599 DKK)
• 40366 LEGO House Dinosaurs (599 DKK)

Second prize: Two LEGO House Exclusive sets

• 4000026 Tree of Creativity (599 DKK)
• 40366 LEGO House Dinosaurs (599 DKK)

Third prize: One LEGO House Exclusive set

• 4000026 Tree of Creativity (599 DKK)

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LEGO Announces Initiatives to Teach Kids About Cyberbullying

With more kids being online this year, LEGO has announced a new initiative to teach kids how to handle cyberbullying. There is a new Build & Talk activity over at www.LEGO.com/cyberbullying that helps parents talk to kids about cyberbullying. In addition, there is a new LEGO Friends #BoostUp experience on the LEGO Life app to help address this subject.

Billund, November 16th, 2020: The LEGO Group has today expanded its range of family-focused digital child safety and wellbeing initiatives to help families have conversations and learn more about how to tackle cyberbullying in an engaging, memorable way.

A new ‘Build & Talk’ activity guide has been created to help parents and caregivers initiate conversations with their child about this challenging subject while completing some simple LEGO® builds together. At the same time a new playful LEGO Friends #BoostUp experience is being introduced in the LEGO Life app, developed with Peppy Pals, a leading creator of digital social and emotional learning experiences, to help children understand and celebrate the power of being kind online and giving them the skills they need to thrive online.

Social media and digital networks can provide friendship lifelines for many children globally, particularly at a time when many remain out of school due to the pandemic. While most children use social media as a force for kindness; by the time a child is in their teenage years, the majority say they have experienced cyberbullying[1]. The new initiatives from the LEGO Group have been developed to help children feel empowered to spot and

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