The 2018 LEGO Friends sets will be coming out in a few weeks and you’ve probably noticed that there are some slight changes to the girls. The LEGO Friends design team in Billund has given an official announcement of why they’ve changed which you can read below.
… ContinueEvery year we strive to innovate and make our products even better for children all over the world. A lot of effort has gone into the development of the LEGO characters and universes across our entire product range, so it makes us very happy when changes are noticed.
LEGO Friends in 2018 looks a bit different than what it has in the past. To be specific, the 5 main characters have a slightly different look but also the city and the citizens of Heartlake City have changed.
But what are the reasons for the change?
Firstly, we want to assure you that all 5 friends are still there in 2018.
Andrea, Mia, Emma, Stephanie and Olivia – they all still exist! Also the character’s main interests and personalities remain mainly unchanged.
What you will see in 2018 is an evolution of LEGO Friends, a progression of the story and characters to make sure children get an even greater play experience. Every year more than a million children and parents reach out to us and share what they love and what they would like to change. In the LEGO Friends range children told us that they would like even more differentiated characters and also suggested improvements to Heartlake City.
We
