LEGO has launched a new playlist on Spotify called LEGO White Noise to help builders relax. It is composed of audio tracks using sounds of LEGO bricks in various situations. Yes, that’s right. LEGO White Noise is a LEGO ASMR playlist. You can read more about it below.

A New Mindful Mix: the LEGO Group releases a soothing soundscape created with thousands of LEGO® bricks

BILLUND, February 1st 2021: Today, the LEGO Group is launching LEGO® White Noise, a new playlist designed to help listeners find a moment of relaxation in their busy lives. The playlist is composed of a series of audio tracks created using nothing but the iconic sounds that the LEGO brick makes, sounds that are recognised by generations all over the world.

Each LEGO element makes a unique noise, which is why designers experimented with over 10,000 in their quest for the perfect soothing sounds. The result is a soundscape that includes tracks such as ‘It All Clicks’ which perfectly captures the joyous sound of two LEGO elements joining together, and ‘The Waterfall’ created by pouring thousands of LEGO bricks on top of each other.

Like other white noise tracks, the playlist is designed to help listeners find a moment of zen in their day, making it the perfect audio accompaniment for falling asleep, unwinding, or relaxing through LEGO building.

The playlist can be accessed for free from over 15 different music streaming platforms including Spotify, iTunes and Google Music.

The LEGO White Noise playlist has been released to accompany the immersive

The LEGO Group has announced that they have joined the European Commission’s Green Consumption Pledge pilot program to strengthen their commitment to lowering its carbon footprint. In addition, the company is committed to ensure LEGO’s climate data is easily accessible to the public and promoting sustainable practices.

LEGO Group joins forces with European Commission by signing up to the Green Consumption Pledge: a pilot initiative on climate action

The LEGO Group has joined the European Commission’s new Green Consumption Pledge pilot initiative – one of the first companies to sign up to this climate action initiative. By joining the pledge, the LEGO Group reinforces its commitment to lower its carbon footprint and help consumers make more sustainable choices.

A virtual event was hosted in Brussels, Belgium on January 25, 2021 to announce the Green Consumption Pledge and participation by L’Oréal, Colruyt Group, Decathlon and Renewd, as well as the LEGO Group. VP of Environmental Responsibility at the LEGO Group, Tim Brooks, announced our commitment in a video:

“Businesses need to play a core role in the transition to a low-carbon and circular economy. And we know we can’t do this alone. This is why we are committed to joining forces with legislators, consumers, experts and partners and work together to have a positive impact on the planet.”

The pilot programme is based on a set of five core climate action pledges. Participating companies are required to take concrete measures in at least three of the five pledge areas and progress will be measured and assessed on

LEGO Brick Patent Day was a few days ago and to celebrate, LEGO is offering some new original prints on the Rewards Center. There are now some new patent prints for various countries as well as a LEGO System brochure. Also for a limited time, LEGO has reduced the cost for a majority of the prints to 150 VIP points each. If you’re a fan of original prints but were holding off on spending your hard earned points on them, now is a great time to consider getting them since we don’t know when they will be discounted again.