Last month, LEGO and BrickLink updated their terms and conditions impacting resellers and they received some backlash from it. They have recently sent out another email clarifying their stance.
You can still have a personal LEGO Insiders account and a BrickLink account at the same time and use the points as usual. The red flag is repeated patterns of larger scale purchases for commercial resale.
Dear BrickLink® members,
We understand the recent update to the Terms and Conditions may have raised questions and we’d like to clarify a few key points.
BrickLink store owners with LEGO® Insiders memberships
Having a BrickLink store doesn’t automatically affect your LEGO® Insiders membership. You can use the same LEGO Account for both your BrickLink and your personal LEGO Insiders membership to earn and redeem points as usual. Your existing points aren’t at risk simply because you operate a BrickLink store.
Multiple accounts issue
While we know there is some concern around multiple accounts, we are working with our internal teams to adjust the Terms and Conditions to support the distinct needs of users on BrickLink, specifically our sellers. At this time, there is no action needed. If anything is needed, we will provide adequate notice.
What actions to avoid
LEGO® Insiders is a personal loyalty program and we want the benefits to be enjoyed by fans rather than used for commercial purposes. Redeeming points occasionally for personal use is great, but repeated patterns of larger scale use in support of commercial resale activities is something we’re trying to discourage. Any
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