LEGO has announced that they have teamed up with Tencent Games to release a new game called LEGO Cube. This is the first branded mobile for China and it is a sandbox-type game that is developed and ran by Tencent, who also runs other popular games such as League of Legends PUBG Mobile, and features LEGO bricks and properties. Releasing by the end of 2018, LEGO Cube will provide a fun and safe digital environment for kids to play in China.
[su_quote](Shenzhen, China, 19 September 2018) LEGO® CUBE, a sandbox game for Chinese players, was unveiled today at the “Imagination Creates the World” event by Tencent Games and the LEGO Group. This is the first mobile game developed under the strategic partnership between the LEGO Group and Tencent to provide fun, creative and safe digital experiences in China.
LEGO Cube is a sandbox game developed and operated by Tencent Games under the license of the LEGO Group, featuring LEGO bricks, minifigures and other iconic LEGO properties. It is expected that the game will be publicly available at the end of 2018.
In sandbox games players are not bound by the of rules of traditional games. Rather than follow a linear story or structure, players are encouraged and empowered to explore the game world as they want. Creativity is at the very core of the game, where a players’ imagination is their only limit.
LEGO Cube provides an imaginative, creative and safe digital gaming experience and encourages players to explore, create and learn in safe open-ended play, … Continue
