For one of their future projects, they’re looking to expand their coverage and attend BrickLive Birmingham in the UK at the end of October. They’re currently running a KickStarter to fund their trip overseas to film one of the largest LEGO conventions on the other side of the Atlantic.
For some of the KickStarter rewards, they’ve enlisted some builders in the community to create LEGO builds as part of the reward for certain pledge levels such as John Matz, Chris McVeigh, and Tyler Clites, just to name a few. This will be on top of the DVD you’ll be receiving of the show which won’t be posted to their YouTube channel.
They have about 24 left on the KickStarter as of this writing and they’ve already gathered a quarter of the goal so they’re off to a great start. Let’s keep it up and get Beyond the Brick to the UK.
The past day or so, I’ve gotten a lot of emails regarding this piece of “news.” I saw some images on Facebook yesterday morning about it but brushed it off because I didn’t want to advertise it. A lot of people who saw the same images are outraged that this is going on and wanted me to write about it and maybe LEGO can see what’s happening.
If you didn’t read about it a few weeks ago, LEGO filed a civil action against LEGO bootleg company Lepin and the cases have been accepted in Chinese courts for further judgment. Well since Lepin is having some legal issues copying official LEGO sets, they’ve now turned to LEGO fans for inspiration for their next sets.
As you can see above, they’ve launched their Creators line and pretty much copied the Barnes & Noble and Starbucks Store project by wooootles on LEGO Ideas. Not only that, they have more sets copied shown on the back of the box such as the International Hotel by lgorlando and the Apple Square University by Pete Stege.
One thing to note is that when you submit your project to LEGO Ideas, you “give rise to any intellectual property right interest, hereunder copyright, patent rights, design rights etc., you hereby assign all rights worldwide to the content generated by you to LEGO” as stated in the Terms of Service so basically LEGO owns the designs of the projects for three years after it is no longer considered for production.
We all know what’s shared on the internet is on there pretty much forever and if a builder decides to share their instructions on a project, that’s one thing but if Lepin is just producing LEGO fans’ builds they share online, even without instructions, there’s really no way to combat that. So be careful what you post online as you may see your design becoming a Lepin set one day. It looks like we won’t be hearing the end of them any time soon.
**Also seen on Brickset**
I’m little bit late because of TwitchCon but here’s the September 2016 Monthly Recap of LEGO news on The Brick Fan. This list will be a fairly long one as there were a lot of news and reveals that happened during the month.
LEGO Star Wars: Rogue One Sets Officially Revealed – LEGO officially revealed all the LEGO Star Wars: Rogue One that are now available for purchase.
You may heard or seen pictures of a Chinese company called Lepin reproducing bootleg copies of various LEGO sets and selling them on the market for a fraction of the normal retail price. People who aren’t LEGO enthusiasts may not immediate know the difference between the Lepin clones and LEGO as they have similar logo fonts and packaging but us fans know it very well.
There’s news coming out of the LEGO Ambassador Network earlier this morning that The LEGO Group has filed civil actions in China against Lepin and the cases have been accepted in Chinese courts. Whether or not TLG will win these cases remain to be seen. You can check out the whole post below.
Dear RLUG Ambassadors,
We would like to confirm that the LEGO Group have recently filed civil actions in China against the manufacturer and distributor of LEPIN/乐拼 branded construction toys. Our cases have been accepted by Chinese courts and are now pending for trials. We expect the 1st instance decision to be handed down in approximately one years’ time. Please note that LEPIN will not be legally barred from marketing and selling its products while the case is being heard by the courts.
We deeply appreciate and share the LEGO community’s concern and frustration about passing-off or imitation of LEGO® products. We are committed to do whatever necessary to protect the LEGO brand and products against undue exploitation, and to minimize the risk of consumers being misled via improper use of LEGO Group intellectual property assets.
We want to thank all of you for your loyalty and support. Please feel free to share this message.
On behalf of the LEGO Group,
It was announced today on Licensing.biz that the UK’s new flagship LEGO Brand Store in Leicester Square will open on November 17. The store will be the largest LEGO Brand Store in the world covering more than 914 square meters over two floors. You’ll have the usual things from other LEGO stores such as building areas and a Pick-a-Brick Wall. One of the sights to see there will be a large version of the Big Ben made from more than 200,000 LEGO bricks and will have an illuminated working clock face.
The thing that fans have been wondering is if there will be any exclusives for the Leicester opening. You won’t have to worry as there will be an exclusive minifigure which will be the store mascot, Lester the tea-drinking minifigure. There’s no word on how to get it but there’s a report saying that it might be available for purchase but it could just mean that it’ll be available with purchases of a certain amount.
Of course, none of this affects individuals who aren’t near the UK but if you’re heading there in November, you may want to swing by the opening. Now to get my hands on that LEGO Lester minifigure somehow…
Our friends over at Bricks on the Dollar is doing another giveaway this month for a retro LEGO set. September’s giveaway will be a sealed LEGO Castle Dragon Knights Dragon Defender (6043) from 1993. All you have to do is to enter via this link: http://eepurl.com/b_j0eX. The contest will run until the end of the month and the winner will be announced probably over on their Facebook Page or their YouTube channel.
I usually don’t report on LEGO’s numbers but here’s something that’s a little interesting. The Wall Street Journal is reporting that LEGO’s net profit for the first half of 2016 has dropped by 2% as compared to 2015. If you’re talking currency, that’s DKr3.49bn ($525 million) which is a slight drop from DKr3.55bn in the same time from last year. While sales dropped here in the US, they increased by more than 10% over in Europe as well as in Asia.
LEGO’s Chief Financial Officer John Goodwin stated, “In the U.S., we acknowledge that we have not provided the initiatives and support needed to keep the same high level of growth.”
LEGO also stated that a rapid increase in the number of employees, by adding 3,500 new workers in 2016, along with investing in a factory in China has impacted profit growth.
It’s not that surprising that sales have slipped here in the US as there have been some things have happened like with the Porsche 911 GT3 RS being out of stock for a while and the first LEGO Star Wars UCS set of 2016 being fairly lackluster. Even then, I don’t see it being a big deal. With the holiday season just around the corner, LEGO looks to end the year on a high note and continue being the top toy company.