A week ago, I did a post describing the LEGO CUUSOO project, Thinking With Portals! by Team Jigsaw. Today, the project has achieved 10000 supporters with the help of LEGO as well as Portal fans. The project also got a push from readers of Joystiq. The project has now reached the Review phase and we wait until September 3 for the next quarterly review. Congratulations for this amazing achievement! Below is the official statement from LEGO:
Congrats on 10,000 Supporters, Brickthing and Team Jigsaw!
Again, great work with this project, with presenting several viable Portal 2 product concepts, and effectively connecting with an audience that wants to see a LEGO set based on Portal 2 happen.
Congratulations on achieving 10,000 supporters. We now officially advance this project to the Review phase.
What happens now?
This project moves from the Idea stage to the Review stage. A “LEGO Jury” composed of designers, product managers, and other key team members will examine the idea. We’ll build concept models, put them in our test chamber, bake them, and determine if the concept meets our high standards for what it takes to be a LEGO product. This includes factors such as playability, safety, and fit with the LEGO brand. Every potential LEGO product goes through a process like this and must meet the same standards.
The LEGO Review Begins in September
This project qualifies for the quarterly review beginning in September, which will also include all projects that reach 10,000 between now and September 3. For more information about the quarterly review process, see this blog post.
The review is a thorough process and from its start, and can take several months. When finished, we make a “go/no go” decision to develop and sell a product based on the Thinking with Portals! concept.
When the review is complete, we will inform you of our decision. If green-lit, this project goes into the longest phase of the project; the Development phase. During this time, LEGO model designers refine the product and develop it for release, we create the product materials (box, instructions, marketing), and get everything ready for a production run. This also takes several months.
We will post follow-up information and our decision here.
So, what’s for dessert?
The LEGO CUUSOO Team