Category: Community (Page 20 of 159)

LEGO has released some new items in the LEGO Rewards Center that you may be interested in. First is a LEGO Logo Tin Sign that costs 1,200 points. It is 300mm x 150 mm in size. The other is a 1950 Logo LEGO Retro Spinning Keychain which costs 950 points. Both items have a 60 day redemption time limit once you redeem them.

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The LEGO 90 Years of Play rewards are now available on the VIP Rewards Center. First is the Vintage LEGO Logo Poster which costs 650 points.

Get this poster featuring LEGO logos from the last 90 years. Perfect for framing and displaying on your wall. Printed on 300mg poster paper and embossed with a LEGO stamp. Size is 40 cm x 30 cm.

The other reward is the LEGO Duck Sticker that costs 500 points. It is a lenticular sticker that changes from a wooden duck to a LEGO brick duck.

Get collectible 90 Years of Play lenticular motion sticker featuring the original LEGO wooden duck toy transforming into a LEGO brick duck. Size is 6.35 cm x 6.35 cm.

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LEGO Brand Stores will be holding a building event for a LEGO Red Brick to celebrate the 90th anniversary. On July 20-21 and August 10-11, there will be a limited quantity of sets available on a first come, first served basis. You’ll have to build it there and you can take it home after. It is limited to one per person but I know people will try to bring their whole family there to get multiples so get there early.

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LEGO is looking for some feedback on the LEGO Pick a Brick feature which hopefully will make positive changes to it later on. It only takes a few minutes but your responses will help shape the future of the Pick a Brick shopping experience. It takes probably less than five minutes to fill out and the most important questions are at the last two slides.

The team behind the Pick a Brick experience on LEGO.com is looking for your feedback. It is your chance to provide direct feedback about your current experience and also help build the Pick a Brick experience of the future. Your voice is extremely valuable so please take a moment to fill out this anonymous questionnaire today!

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LEGO minifigures are a way for fans to identify themselves physically and digitally and they are known as SigFigs. Some of them are customized to the point where there are 3rd party logos printed on it and sometimes companies also use them to put their names and trademarks on it. Today, LEGO has cracked down this practice to protect their minifigure branding by releasing a statement on what you can and cannot do to a minifigure. This means you can’t print any “3rd party logos, names of organizations, and trademarks onto LEGO MInifigures” and you can’t use, order, distribute, or sell minifigures with them. SigFigs looks to be fine as long as there is no 3rd party printing on it, aka your social media/YouTube channels.

I know that LUGs and 3rd party custom minifigure creators will be affected by this ruling. Some LUGs do use their logo on minifigures to identify themselves and to pass them out to visitors. The custom printing companies will also have to shift their focus as well since companies do like to request their company logos on minifigs for company gatherings and events. I’m not sure how it will be supported legally, whether you get a cease and desist letters or if you’re a LUG, get removed from the Ambassador Network for violations.

The good thing is that custom printing on regular LEGO bricks is still allowed so there’s still ways for LUGs and companies to promote their organizations.

Customized LEGO Minifigures with printed 3rd party logos, names of organizations, and

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A few years ago, LEGO announced that they will be accelerating their sustainability efforts which included their packaging materials. This included changing the plastic bags to paper bags as well as for the instructions. Unfortunately, this also goes for the packaging for the LEGO Collectible Minifigures line. Starting in 2023, the minifigures will be packaged in cardboard boxes. This means that feeling for them to find the one you want, which we have done for years, will no longer be relevant. It has also been stated that there will be no indicators on the packaging to show which minifigures will be inside the boxes.

The concept of using cardboard packaging for minifigure type sets has been used for the LEGO VIDIYO Bandmates line and it will soon be implemented for the LEGO Super Mario Character Packs – Series 5 (71410). There is no doubt that this will resort to theft because it’ll be easy to just open up the box in stores and check whatever one is inside. Resellers will also get a boost in profits because they can sell “confirmed” minifigures for people who are looking to complete the set.

Below are some of the concept packaging that LEGO used in testing with people and somehow they landed on cardboard boxes. Obviously, the boxes are recyclable and it helps the environment and all that jazz but come on. The negatives of this decision will overshadow the positives, e.g. lost sales, interactivity with others. I know I’ve helped many people look for a particular minifigure … Continue