LEGO News, LEGO Reviews, and Discussions

Category: Community (Page 58 of 169)

LEGO Kicks Off LEGO Build Day Campaign

LEGO has kicked off a new tradition they are starting called LEGO Build Day. If it continues, it’ll happen on December 26 and basically it is just building whatever you like. LEGO would like you to share your creations online using the hashtag #LEGOBuildDay and your build may be shared by LEGO’s social media team. Although you can build whatever you want, LEGO is more likely to share your builds if they are original ideas.

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Merry Christmas from The Brick Fan

Merry Christmas from us here at The Brick Fan! We hope you got all the LEGO you wanted on your list. This year has been pretty difficult for everyone but hopefully you get to enjoy today with your loved ones.

I’ll be running a giveaway some time later today for something that has been fairly difficult to get for people. If you followed me on social media the past few days, you may already know what it is. In the meantime, relax with the sounds of a LEGO Yule Log below.

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LEGO Appoints Colette Burke as New Chief Commercial Officer

LEGO news have been pretty slow for the holidays but it has been recently announced that LEGO has appointed Colette Burke as their new Chief Commercial Officer. At the beginning of the year, Colette will be taking the reigns of the position and will be responsible for LEGO’s global strategy including e-commerce, retailer partnerships, omnichannel development, LEGO Brand Stores, and further expansion into new countries. Before this, Colette was the Vice President Global Sales of Bose.

The LEGO Group appoints Colette Burke as Chief Commercial Officer

BILLUND, December 21, 2020: The LEGO Group today announced the appointment of Colette Burke as Executive Vice President and Chief Commercial Officer effective January 1, 2021.

Colette joins the LEGO Group from consumer electronics company, Bose Corporation, where she was Vice President Global Sales. During her 25-year career at Bose Corporation she has held a wide range of commercial, general management and marketing roles of increasing scope and responsibility at a global, regional and national level, including 19 years in the United States. She began her career as a management consultant in Germany.

Colette will be responsible for the Group’s global commercial strategy including e-commerce, retailer partnerships, omnichannel development, LEGO®-branded retail stores and continued expansion into new countries. Reporting to her will be the Group’s Market Group heads based in Americas, EMEA, Asia Pacific and China and LEGO Retail.

Niels B Christiansen, CEO the LEGO Group said: “We are excited to have Colette join the LEGO Group as Chief Commercial Officer. As the retail landscape continues to evolve rapidly, it’s

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LEGO 2020 Employee Gift – Celebrating 40 Years of Hands-On Learning (4002020) Revealed

LEGO Celebrating 40 Years of Hands-On Learning (4002020)

Each year LEGO gives their employees a limited edition set as a Christmas gift and for 2020, LEGO celebrates the 40th anniversary of the LEGO Education theme with this set. As a LEGO Ambassador, we were also given this gift as a present as well. There’s no official set name but the included pamphlet titles it Celebrating 40 Years of Hands-On Learning (4002020) so that’s what we’re calling it.

The back of the box talks about the LEGO gearwheel which also celebrates its 50th year since it was introduced and it is mainly featured in this set.

LEGO Celebrating 40 Years of Hands-On Learning (4002020)-2

It’s been 40 years since LEGO Education was established and 50 years since the introduction of the first universal LEGO gearwheel. We mark this double anniversary with this special LEGO Education-inspired model, full of festive magic. Enjoy.

The 919 piece model features a couple of elves working in their workshop getting some presents ready. When you turn the wheel on the right side, pretty much everything goes into motion including the Christmas tree spinning, the elves moving, and the conveyor belt rotates to reveal presents on the line.

As a collector, I usually keep these sets sealed but there are plenty of reviews of it online that you can check out. The set has been sold online on the secondary market for a while now but we held off on sharing it so that LEGO employees can be surprised for their gift. Thank you to the LEGO Engagement Team for their work and generosity this year!

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The LEGO Group’s Carbon Goal Approved by Science Based Targets initiative

The LEGO Group’s commitment to reducing its carbon emissions has been approved by the Science Based Targets initiative. The goal of reducing the absolute carbon emissions by 37% by 2032 is consistent with the Paris Agreement’s goal of keeping global warming below 1.5°C. You can read more about it below.

The LEGO Group’s carbon goal approved by Science Based Targets initiative

The company commits to a new carbon emission reduction target in line with the Paris Agreement’s most ambitious 1.5°C trajectory
Cartoon image of a factory and a tree shaking hands

Today, the LEGO Group has committed to reducing its absolute carbon emissions by 37% by 2032 to ensure the company plays its part in limiting the effects of climate change. The target has been approved by the Science Based Target initiative as consistent with levels required to keep global warming to below 1.5°C, the most ambitious goal of the Paris Agreement.

The company’s target covers emissions from its own operations which equates to 10% of total emissions and includes energy use in its factories, offices and stores, and from its supply chain which equates to 90% of emissions including areas such as raw materials and distribution.

Tim Brooks, VP, Environmental Responsibility, said: “Climate change poses one of the biggest risks to society and the planet that our children will inherit. We are committed to building a better planet for future generations and that means stepping up efforts to reduce carbon emissions across our entire value chain.”

To achieve this target, the LEGO Group will:

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LEGO BrickLink AFOL Designer Program Continuing Soon

A few days, LEGO Chief Marketing Officer Julia Goldin and Head of BrickLink Marvin Park gave an update on the future of BrickLink and what is in store for the future of the marketplace platform. Most of it goes to improving BrickLink XP and BrickLink Studio.

Lastly, Park revealed that they will soon be announcing the continuation of the BrickLink AFOL Designer Program. There was no details yet but it will be announced later this month. If you remember, the first round allowed AFOLs to design their own set and fans would vote on what they they would like to purchase and pre-order them. Those sets would be then be assembled by BrickLink and shipped out shortly after.

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LEGO VIP Metal Keychain Available in Rewards Center

There is a new LEGO VIP Metal Keychain in the LEGO VIP Rewards Center that you can redeem using your points. It costs 950 points and it is in the style of a 2×4 brick. It also comes with a storage box similar to the LEGO Star Wars Han Solo Carbonite Metal Keychain (5006363) from a few months back. Once you redeem it, you’ll have 60 days to use your code during checkout to get it shipped to you.

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