Category: Community (Page 77 of 158)

Brick Fanatics Magazine Issue 10 Available Now

September 10, 2019 / Allen "Tormentalous" Tran / 0 Comments

Avast, me hearties! A special look at 30 years of LEGO Pirates themes Issue 10 of Brick Fanatics Magazine, alongside Hidden Side, Overwatch and 75252 Imperial Star Destroyer

The 10th edition of the print magazine all about LEGO is available to order today at www.brickfanatics.com/magazine, with shipping due for subscribers and early orders from the end of September.

This issue is full of treasure to be discovered, perhaps nowhere better than across our multi-page retrospective on LEGO Pirates, the theme that launched a generation of swashbuckling adventure and brick-based play for many of us.

Alongside some specially-created photography inspired by this iconic theme, we sit down exclusively with the lead designer responsible three decades ago for creating more than just this range of classic LEGO sets, but the world of LEGO Pirates as we know it.

From the past to the future, Issue 10 of Brick Fanatics Magazine also explores new theme Hidden Side, talking not only to the design team behind these unique, transforming LEGO sets and their tie-in app, but also with industry experts, who offer a real insight into the LEGO Group’s latest attempts to merge digital and physical play.

Meanwhile, Overwatch’s two new upcoming releases – 75977 Junkrat & Roadhog and 75976 Wrecking Ball – get the designer walkthrough treatment, as the LEGO Group’s Woon Tze Chee exclusively explains the detail and charm that has gone into creating these eye-catching video game creations.

Once more in the larger print format with high definition gloss cover, this issue is also a first … Continue

New LEGO Originals Prints Available at VIP Reward Center

September 6, 2019 / Allen "Tormentalous" Tran / 0 Comments

The LEGO VIP Reward Center has been updated with some new prints that you can spend your points on. There is a new group of rewards called LEGO Originals which are prints of some art and print designs from the LEGO Archives. I’ve already talked about the Japanese Patent that is limited to 5,000 but there are some new ones that have just been added. One is a technical drawing of the LEGO Wooden Duck from 1958. The other print is a water color illustration of the LEGO Wooden Elephant from 1937. Note that both prints says 1st Edition. I’m not sure if there are any markings on the prints themselves labeling them as so.

First Edition Art Print – Technical Drawing Based on 1930’s Design of LEGO® Wooden Duck, 1958.
Printed on premium paper with embossing.
31.6cm x 22.5cm (12.4″” x 10″”)

“First Edition Art Print – Illustration in Water Color for LEGO® Wooden Toy Elephant, Circa 1937
Printed on premium paper with embossing.
31.6cm x 22.5cm (12.4″” x 10″”)

Allen "Tormentalous" Tran

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The LEGO Group Releases First Half 2019 Results – Sales Up, Profits Down

September 3, 2019 / Allen "Tormentalous" Tran / 0 Comments

Earlier today, LEGO has posted their financial results for the first half of 2019 and it shows that revenue and sales grew compared to the same time last year. It also shows that operating profits have declined 16% during the same time due to the company investing in initiatives that is designed to create more growth in the future.

Some of the more popular themes from this year include LEGO City, LEGO Marvel Avengers, LEGO Technic, LEGO Creator, LEGO Friends, and LEGO Star Wars.

Revenue and consumer sales grew while significant investments were made in initiatives which will bring learning through play experiences to even more children around the world.

Performance Highlights

-Global consumer sales grew 5 percent compared with the same period in 2018.
-Revenue for the first half grew 4 percent to DKK 14.8 billion. In constant currency, revenue grew 2 percent compared with the same period in 2018.
-Operating profit was DKK 3.5 billion, a decline of 16 percent. Net profit was DKK 2.7 billion, a decline of 12 percent driven by significant investments in long-term growth.

September 3, 2019: The LEGO Group today released its financial results for the first half of 2019 to June. Revenue for the period grew 4 percent to DKK 14.8 billion compared with the same period last year. Consumer sales grew 5 percent compared with the first half of 2018 and the brand grew market share in its largest markets.

Operating profit was a solid DKK 3.5 billion. This was a decline of 16 percent compared with

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LEGO Japanese Patent Print VIP Reward

September 1, 2019 / Allen "Tormentalous" Tran / 0 Comments

I haven’t been on the LEGO VIP Rewards page lately but they have recently updated some of the rewards you can use your points on. If you’re a LEGO print collector, one of the more interesting items is the patent print that goes for 1,500 points. It is the Japanese Patent Application for the LEGO DUPLO brick from 1968. It is printed on premium paper with embossing and it measures 25.5cm x 31.6cm (10″ x 12.4″). It is limited to only 5,000 prints.

Allen "Tormentalous" Tran

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LEGO Lead User Lab Details

August 28, 2019 / Allen "Tormentalous" Tran / 0 Comments

A few months ago, LEGO announced they are launching a new program called the Lead User Lab. This program will bring in ideas from LEGO fans themselves and potentially bringing them to life. LEGO has released a FAQ over on the LEGO Ambassador Network of some details on how the Lead User Lab will work. If you have some ideas that you would like LEGO to do, this may be of interest to you.

We’re happy to let you know that the Lead User Lab kicked-off in August. It’s early days, so you probably have a bunch of questions that need more clarity – what it is, what ideas we’re looking to incubate, what’s in it for you, ways of working, and more. Below you’ll find a quick FAQ. If we missed anything you’re curious about, let us know!

What are we up to next?

In the coming weeks, we’ll focus on fundamentals of the idea intake process and how to evaluate and prioritize them. At this stage, we’re also assessing the ideas we’ve received via email over the summer, since we first revealed the Lead User Lab on the LAN blog. We’ll let everyone know as soon as possible about the outcomes and whether we can continue with any of them in the stretching/incubation phase. High level, the Lead User Lab funnel looks like this: (1) Idea intake – (2) Stretching/Incubation – (3) Piloting – (4) Idea realization.

Lead User Lab – FAQ

1. What is the Lead User Lab?

It’s a 2 year pilot

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LEGO Announces LEGO Audio & Braille Building Instructions

August 28, 2019 / Allen "Tormentalous" Tran / 0 Comments

LEGO has announced a new play experience for kids who have visual impairment with the LEGO Audio & Braille Building Instructions. The initiative comes from 22 year old Matthew Shifrin, who is also visually impared, and it uses AI technology to give those with visual impairment more accessibility to building instructions.

The LEGO Group to pilot LEGO® Audio& Braille Instructions

Inspired by blind entrepreneur, Matthew Shifrin,the new building instructions will help children with vision impairment build and learn through play using LEGO bricks

Billund, Denmark August 28: What started as a kind gesture between friends living just outside Boston, US,is today being rolled out as a global pilot by the LEGO Group–using AI technology the initiative aims to make the LEGO play experience more accessible for those with vision impairment. We call it: LEGO® Audio& Braille Building Instructions.

The idea comes from Matthew Shifrin, who was born blind. As a child, he developed a strong passion for LEGO play. However, he always needed assistance when it came to specific LEGO building instructions.

“I had a friend, Lilya, who would write down all the building steps for me so that I could upload them into a system that allowed me to read the building steps on a Braille reader through my fingers. She learned Braille to engage with me and support my LEGO passion, and then spent countless hours translating LEGO instructions into Braille”.

Shifrin would pore over his customized instructions to create models such as the LEGO Creator Expert Sydney Opera House and London Tower

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Behind the Scenes Look at BrickLink Warehouse

August 24, 2019 / Allen "Tormentalous" Tran / 0 Comments

If you ordered from the BrickLink AFOL Designer Program, they have been steadily shipping out. If you’re curious of how BrickLink gets the sets out to you, Beyond the Brick has released a video of the BrickLink warehouse at the Southern California location showing how the process comes together including employees packing all the parts needed for a particular set. The video also shows you parts of the office itself with some of the sets already built. It’s an interesting look inside the offices of BrickLink.

Allen "Tormentalous" Tran

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