If you haven’t been to the LEGO Monthly Mini Build events for a while, there’s a new change coming in July that you may want to know about. Normally, kids and their families usually line up for the event. Starting in July, parents are now required to register to participate in the Monthly Mini Builds and if you line up the day of the event without registering, you won’t be able to get one. No rainchecks are allowed either. This change is probably to reduce the traffic at the LEGO Stores. Below is what the flyer that LEGO Store employees have started to hand out today says regarding the upcoming change.
Introducing the NEW Online Registration Program for the LEGO Store Monthly Mini Model Build!”
Starting in July, you will be able to reserve your Mini Model Before you visit the LEGO Store!
What does this mean?
- No more waiting in line!
- Reserve your mini model build before your arrival!
- Improved LEGO building experience!
- Plan your mini model build according to YOUR schedule!
To register visit http://shop.lego.com/en-US/minibuild-registration July registration open 9am EST, June 1st – 11:59pm EST, July 6th.
In order to participate, guests must be between the ages of 6-14. All guests will be expected to complete the build in the store. Registration is on a first come first serve basis. Stores will no longer accept walk ups on the night of the event.
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Totally kills the fun of hanging out with other LEGO fans for a couple hours before the kids get to build a fun little set. I’m sure it’s easier for them but it really wrecks the point of doing it at all. Now it’s just a free set once a month.
One free set a month? They have several giveaways every month with purchase.
With the previous system of waiting in line we never had an issue – and we didn’t get there hours early either. Now, it’s a week before the event and all of the slots are full at both stores in my state. I’m sure there will be lots of no-shows. This new system is stupid!