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LEGO has officially announced that LEGO account integration will be coming to BrickLink later this year. When LEGO acquired BrickLink in 2020, they’ve been trying to improve the site and the LEGO account integration will create a single sign-in experience for both LEGO.com and BrickLink.com. If you have a LEGO account, you will be able to merge it with your BrickLink account.

This year marks an incredible milestone as we celebrate 25 years of BrickLink®! Since joining the LEGO® Group in 2020, we’ve been working hard to make the platform even better, more enjoyable, and ready for an exciting future.

Now, it’s time for the next big step: LEGO Account integration is coming to BrickLink in autumn 2025.

What does LEGO® Account integration mean?

LEGO Account integration will create a single sign-in experience for both LEGO.com and BrickLink.com.

If you already have a LEGO Account, you’ll soon be able to merge it with your BrickLink account. If you don’t have one yet, you’ll need to create one and then merge it with your BrickLink account to keep using all your favorite BrickLink features.

In markets where the LEGO Group offers the LEGO Insiders program, a LEGO Account is created as part of signing up for LEGO Insiders.

What’s changing?

While some things on BrickLink will change, your core experience will remain the same. LEGO Account integration will influence the following areas of your BrickLink experience:

• ID card pics
• Usernames and store names
• Privacy Policy
• Terms of Service

We’ll walk you through the

Earlier today, The LEGO Group announced that they are celebrating three years of zero waste to landfills. In an effort to minimizing their impact to the environment, the goal called Zero Impact in Operations is to reduce carbon emissions, energy use, water usage and waste generation. Last year, 96% of the waste generated in production was reused, recycled, or recovered without incineration or going to the landfill.

Celebrating 3 years of zero waste to landfill

BILLUND, DENMARK, 24 June 2025: At the LEGO Group, we are committed to minimising our impact on the environment. That means continuing to reduce the impact of LEGO® production and our use of resources. We set targets for our carbon emissions, energy use, water usage and waste generation, as part of our goal called ‘Zero Impact in Operations.’ This aims to decouple our impact from business growth.

One of our areas of focus is reducing and managing the waste created in our factories. We are constantly looking for ways to avoid waste and to ensure disposal methods are as sustainable as possible.

Focus on waste prevention, reduction, reuse and recycling

We aim to reduce the waste that goes to incineration or landfill across all our factories. In 2024, 96% of the waste generated during production of LEGO bricks was reused, recycled or recovered. For the last three years, and despite a minor increase, we have remained within a ‘zero waste to landfill’ threshold, which is commonly interpreted as less than 1% of waste generated going to landfill. We have also successfully