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LEGO VIDIYO Officially Revealed

February 16, 2021 / Allen "Tormentalous" Tran

LEGO has officially revealed the contents of the upcoming LEGO VIDIYO theme which will be coming out on March 1. There are six BeatBox sets that retail for $19.99 each along with a series of Collectible Bandmate Mystery Boxes which costs $4.99 each. Check out the press release below.

First wave of products revealed for the innovative children’s music video maker experience; pulling together physical LEGO® elements, music tracks and augmented reality.

Billund, February 16, 2021: The LEGO Group and Universal Music Group (UMG) have today revealed the first range of products for LEGO® VIDIYO™ – a playful and innovative music video maker experience supported by a series of BeatBoxes, Bandmates, BeatBits and augmented reality – designed to celebrate and expand children’s creativity through play and music. The announcement comes on the same day that UMG label, Astralwerks, signs the first ever human version of a LEGO minifigure, L.L.A.M.A, to a global record deal. L.L.A.M.A’s debut single “Shake,” released on Friday February 19, features three-time GRAMMY® winner NE-YO and newcomer Carmen DeLeon. “Shake” is available for pre-save now at all DSPs.

Teased last month, LEGO VIDIYO sees physical and digital play come together as special effect ‘BeatBits’ and music inspired minifigures integrate and come to life through AR in a vibrant new app, available for download now.

The LEGO VIDIYO world includes an exciting product experience for all music-loving kids, inspired by a wide array of musical genres and musicians. Each product is designed to be played with alongside the free VIDIYO app, giving kids the

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Building LEGO on First Dates

February 14, 2021 / Allen "Tormentalous" Tran

Today is Valentine’s Day and LEGO has recently released a video showing some strangers going out on their first dates while breaking the ice using the new LEGO Botanical Collection sets. The three couples engage in conversation using the Flower Bouquet (10280) and the Bonsai Tree (10281) that is set in between them. This relieves some of the tension that is inherently set when people go on first dates and it hopefully encourages others to try it when they go on dates.

LEGO has been pushing the LEGO 18+ product strategy a lot since its introduction last year and it has paid off for them as more adults have gotten into building LEGO in recent years. This is evident by the fact that the two sets have been currently out of stock at all retailers after its release last month and are hard pressed to catch any restocks that pop up online.

Last Day for LEGO 90th Anniversary Fan Vote

February 9, 2021 / Allen "Tormentalous" Tran

There is one day left to get your votes in for the 90th Anniversary Fan Vote over on LEGO Ideas to choose the theme that will be getting a set to celebrate the event next year. The themes that are in the running include Bionicle, Classic Space, Pirates, and Castle. Initially, the top three themes were supposed to be voted on but LEGO acknowledged that were wrong in splitting the votes for all the Castle subthemes. Voting ends at 11am CEST/2am PST/5am EST.

LEGO Announces Partnership with DQ Institute to Help Kids be Responsible Digital Citizens

February 9, 2021 / Allen "Tormentalous" Tran

The LEGO Group has announced a new partnership with the DQ Institute which is one of the world’s leading think tank on digital citizenship and online child safety. With more kids being online, this is a new learning experience to teach kids how to be more responsible to others in the digital world. You can read more about it in the press release below.

THE LEGO GROUP PARTNERS WITH THE DQ INSTITUTE TO EMPOWER CHILDREN TO BECOME RESPONSIBLE DIGITAL CITIZENS

Billund, February 9th 2021: The LEGO Group has today announced a new partnership with the DQ Institute, a world-leading think tank on digital citizenship and online child safety. The partnership will see the two organisations work together to help children develop the skills they need to thrive in the digital world.

As part of the partnership, the LEGO Group has today launched a new, interactive, fun and safe learning experience, based on the DQ (Digital Intelligence) framework that was pioneered by the DQ Institute. The experience has been co-designed by the DQ Institute and the LEGO Group to teach children vital digital empathy skills at a time when they are spending more time online than ever before.

The interactive experience on www.LEGO.com/kids-saferinternetday will help children explore what digital empathy means and why it is so important; helping them to be aware of, sensitive to, and supportive of one’s own and others’ feelings, needs, and concerns online. During this fun and accessible learning experience, LEGO® Minifigures will present children with a series of dilemmas that they may

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LEGO Ninjago – The Island Season Sneak Peek

February 6, 2021 / Allen "Tormentalous" Tran

LEGO has posted a sneak peek at the upcoming season of LEGO Ninjago – The Island. Misako, Master Wu, and Clutch Powers has gone missing and the ninjas have a new adventure to find them. Along with the LEGO Ninjago 10 Year Anniversary, LEGO has also revealed four sets based on the new season that will be coming out on March 1.

An expedition led by Misako, Master Wu, and Clutch Powers has gone missing! With so much at stake, the ninja embark on a rescue mission to a mysterious and uncharted island full of surprises.

LEGO Ideas Sonic Mania – Green Hill Zone Passes Review – Becomes Official Set

February 4, 2021 / Allen "Tormentalous" Tran

LEGO has announced that the Sonic Mania – Green Hill Zone project by toastergrl has been approved by LEGO Ideas and will become an official set. It was held over from the First 2020 Review Results for further evaluation and will now go into the product development phase. The Sonic the Hedgehog franchise will celebrate its 30th anniversary in June so we’ll see if the set will be available by then. Check out the press release below.

LEGO IDEAS® ANNOUNCES A SUPERSONIC FAN DESIGN CREATION: SONIC MANIA™ GREEN HILL ZONE

LEGO Ideas® today announced they will be bringing SEGA’s® legendary speedster, Sonic the Hedgehog™, to brick form, thanks to a concept design submitted by 24 year-old, UK based, LEGO® superfan Viv Grannell. Viv, also a passionate Sonic fan, created her design as a submission to the LEGO Ideas® platform, a LEGO initiative that takes new ideas that have been imagined and voted for by fans and turns them into reality.

Viv’s design was inspired by SEGA’s critically acclaimed 2017 platformer experience Sonic Mania™, and features iconic characters and environments from the game’s Green Hill Zone level. Once the design was completed, it achieved the prerequisite 10,000 votes from LEGO fans worldwide – before being greenlit to go into production by the LEGO Group.

Talking about the winning idea, Viv Grannell said; “I’ve been invested in the world of Sonic for almost my entire life, and it’s such a perfect fit for the LEGO system that I spent about a year rallying support for it to happen.

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LEGO Education BricQ Motion Coming Soon on LEGO Shop

January 31, 2021 / Allen "Tormentalous" Tran

LEGO has posted some product listings for the recently announced LEGO Education BricQ Motion sets on the LEGO Shop. The BricQ Motion Essential Set (45401) will be for kids ages 6+ while the BricQ Motion Prime Set (45400) will be targeted for kids ages 10+. LEGO started selling the LEGO Education sets on the LEGO Shop last year during the midst of the COVID-19 pandemic and these new ones will further help parents and teachers educate kids about STEAM. There’s no word yet on when they will be available but both sets will retail for $99.99.