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LEGO Formula 1 British Grand Prix 2025 Brick-Built Trophies Revealed

July 6, 2025 / Allen "Tormentalous" Tran

In LEGO’s continued partnership with Formula 1, they have revealed that the Drivers and Constructor trophies today are made with LEGO bricks. The British Grand Prix 2025 at Silverstone starts in at the top of the hour as of this post and LEGO just showed off some of the nice brick-built trophies

The Ultimate 75th Birthday Present! The LEGO Group Presents Drivers and winning Constructor with LEGO® Brick-Built Trophies at Silverstone’s FORMULA 1® BRITISH GRAND PRIX 2025

Silverstone, UK, July 6th, 2025: Today, the LEGO Group will present the top three drivers and the winning constructor of the FORMULA 1 BRITISH GRAND PRIX 2025 at Silverstone with the first-ever Formula 1 trophies made entirely of LEGO® elements.

Created to celebrate F1’s 75th anniversary at the site of the sport’s very first Formula 1 World Championship in 1950 at Silverstone, these incredible builds were inspired by the design of the current RAC (Royal Automobile Club) golden British Grand Prix trophy that is presented to the winner of the iconic Grand Prix.

The creation of these trophies is the latest moment in the multi-year partnership between the LEGO Group and Formula 1, aimed at introducing the sport to more families around the world through playful and immersive fan experiences.

Following the presentation of the official British Grand Prix golden trophy, the winner will receive a gold-adorned LEGO Trophy, comprised of over 2,717 LEGO elements, weighing over 2kg. The 2nd and 3rd place podium sitters will receive white LEGO trophies with red and blue detailing respectively, while the constructor’s

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LEGO Star Wars Wicket the Ewok (75430) Officially Announced

July 3, 2025 / Allen "Tormentalous" Tran

LEGO has officially revealed another LEGO Star Wars set coming in August with Wicket the Ewok (75430). The set has 1,010 pieces and will retail for $129.99 (pre-order today). The set features a brick-built version of Wicket from Star Wars: The Return of the Jedi which also comes with a spear. Also included with the set is an information plaque and a minifigure of Wicket as well.

Kids build their love of popular character Wicket the Ewok with this LEGO® Star Wars™ buildable model kit (75430). An awesome LEGO Star Wars gift for boys, girls and any fans aged 12 years old and over, this set makes a cool display and cute desk decor to wow friends and inspire memories of iconic Star Wars: The Return of the Jedi™ scenes. The LEGO brick-built figure is full of authentic details and comes with a buildable spear and a treat element (like the treat Princess Leia gave him in an Endor forest). This LEGO Star Wars construction toy also includes a Wicket the Ewok LEGO minifigure, plus an information plaque to complete an adorable display piece. Build Together with friends and family using the LEGO Builder app, which offers a fun and collaborative experience. Set contains 1,010 pieces.

LEGO Seasonal Halloween 2025 Sets Revealed

July 2, 2025 / Allen "Tormentalous" Tran

LEGO has revealed a few new LEGO Seasonal Halloween 2025 sets that will be available starting on August 1. These sets include a new Halloween truck similar to what LEGO did with Christmas last year as well as some decorative items.

Altar of the Dead (40811) – 231 pieces/$14.99

Celebrate the Day of the Dead with this LEGO® Altar of the Dead (40811) building set for kids aged 9 and up. Have fun creating the Día De Los Muertos model, which features a skull on one side and an altar on the other, before using it as seasonal decor. The skull is embellished with LEGO flowers, while the altar features a flower arch and various foods offerings. A creative way to learn about how the tradition is celebrated in Mexico, this set makes a great gift for kids and families.

Jack-O'-Lantern Pickup Truck (40822) – 177 pieces/$14.99

Delight LEGO® fans at Halloween with this buildable Jack-O’-Lantern Pickup Truck (40822) small kids’ toy. This Halloween craft playset features a pickup truck toy driven by a farmer minifigure character with a large scary pumpkin on the back. Open the pumpkin at the top to store another pumpkin head and a skull element inside. Boys and girls aged 8 and up can put the Halloween toy on display in any room or use it to play out haunted Halloween adventures.

Halloween Wreath (40825) – 617 pieces/$39.99

Surprise family, friends and trick-or-treaters with this amazing brick-built LEGO® Halloween Wreath. Enjoy a creative experience with the set’s 617 pieces before hanging

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LEGO Creator 3-in-1 Wild Animals: Majestic Rhino with Birds (31171) Revealed

July 1, 2025 / Allen "Tormentalous" Tran

LEGO has revealed a new LEGO Creator 3-in-1 set with the Wild Animals: Majestic Rhino with Birds (31171). Releasing on August 1, the set has 780 pieces and will reyail for $59.99. The rhino is the main build and the alternate builds include a hippo and a walrus.

Wildlife adventures await creative kids with this LEGO Creator 3in1 Wild Animals: Majestic Rhino with Birds (31171) animal toy for 9+ year old girls and boys. The rhino animal figure has posable legs, feet, neck, head, ears, mouth and tail, and comes with a snail, 4 birds and a patch of brick-built grass and water.

Kids have 3 different toy animal building options with the same set of LEGO bricks: They can start by building the posable rhino toy with a snail, 4 birds and a patch of grass. Then choose to rebuild it into a posable hippo toy with 2 birds and a patch of grass; or a posable walrus animal toy with a fish and a patch of ice and water. All 3 animal figures in this building set make creative and fun display models in kids’ bedrooms, and the set makes a creative birthday gift for 9+ year old girls and boys.

LEGO Creator 3in1 sets inspire kids’ creativity with a choice of 3 models to assemble in every box. Kids will be excited to build, rebuild and build again. LEGO 3in1 sets offer a range (sets sold separately) that appeals to kids’ biggest passions, including superfast vehicles, amazing animals and houses. Models cannot

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LEGO Super Mario – Mario Kart August 2025 Sets Revealed

July 1, 2025 / Allen "Tormentalous" Tran

LEGO has revealed two new LEGO Super Mario – Mario Kart sets that will be available starting on August 1. The sets include some power-ups that you can use in the game such as the Piranha Plant and the P-Wing.

Piranha Plant Power-Up Pursuit (72044) – 588 pieces/$49.99

Team up with Toadette or the Koopa Troopa for a Piranha Plant Power-Up Pursuit with this Mario Kart™ toy building set for kids (72044). A top LEGO® Super Mario™ gift for boys, girls and gamers aged 8 and over, the set features detailed buildable models of Toadette in the Cat Cruiser and a Koopa Troopa in the Tanooki Kart for pretend play. Each kart has drifting action and shell-launching function. Attach the Piranha Plant figure to either kart and see how it moves when the kart is in motion.

Add a LEGO® Mario™, LEGO® Luigi™ or LEGO® Peach™ figure (from sets 71439, 71440, 71441 or 72043 – sold separately) for interactive play, including getting random digital items from the Item Box and triggering Mario Kart sound/visual effects when they drive the vehicles.

Explore the range of LEGO Super Mario: Mario Kart toy playsets (sold separately) for more vehicles and characters to expand the fun. Find building instructions in the box or on the LEGO Super Mario app. This set contains 588 pieces.

Shy Guy & P-Wing (72045) – 249 pieces/$19.99

Drive, drift, glide, launch shells and more with this LEGO® Super Mario™: Mario Kart™ toy building set for kids (72045). A fun birthday gift idea for boys, girls

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LEGO Generative AI Internship Job Listing Causes Negativity

June 28, 2025 / Allen "Tormentalous" Tran

A few days ago, LEGO posted a very peculiar job listing for a Generative AI internship in Denmark which got picked online and it obviously got a lot of negative feedback. Since then, the job listing has been taken down. We can either assume that LEGO got a ton of backlash and they decided to take it down or they have enough qualified candidates for interviews later on.

Are you passionate about Generative AI and ready to dive into the world of Gen AI to help transform one of the most iconic brands globally?

Then buckle up and get yourself energized for a 5-6 month internship journey, where you will bring your passion for AI and innovation, along with your technical skills, to shape the future of Generative AI at The LEGO Group. Collaborate with experts to develop cutting-edge tools, strategies, and solutions that will empower our organization and engage our community in new and exciting ways.

In any case, LEGO fans aren’t too happy about it. That’s after they’ve already got caught once for making AI generated Ninjago content last year and released a statement about it. They did mention that they believe generative AI offers interesting opportunities and was still exploring ways to improve experiences they offer.

LEGO has posted an internship to their career page for a Generative AI specialist

The job description is VERY passionate about The LEGO Group’s “future” with it, as if it doesn’t ENTIRELY go against their ethos and brand values

Horrifying & disgusting behavior
🧵1/3 pic.twitter.com/FD6Pz6sNQG

— PenPlays

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The LEGO Group Recognized in 2025 TIME 100 Most Influential Companies List

June 26, 2025 / Allen "Tormentalous" Tran

Earlier today, it was announced that The LEGO Group has been recognized by TIME in the 2025 TIME 100 Most Influential Companies list. LEGO was listed under the Impact Awards which recognizes standout companies making meaningful contributions in their fields.

The LEGO Group recognised in the 2025 TIME100 Most Influential Companies list

A TIME to celebrate

We are proud to share that the LEGO Group has been named in the the fifth annual TIME100 Most Influential Companies list. Our standout contribution to global culture was recognised in the inaugural TIME100 Companies Impact Awards.

Each year, TIME highlights companies that make an extraordinary impact around the world evaluating key factors such as impact, innovation, ambition, and success.

This recognition is a testament to the passion, creativity, and dedication of our colleagues all over the world. They have helped our brand remain strong globally, appeal to and welcome families regardless of their interests, play our part in building a sustainable future, and celebrate our fans and the power of LEGO® play on many different occasions around the world.