LEGO has announced that they’ve launched their free LEGO BrickHeadz Builder app for fans to enjoy. This new app is an augmented reality play experience that allows fans to bring their creations to life. There are a number of features such as designing your virtual BrickHeadz, unlocking new characters, and even building existing sets with virtual bricks. You can download it for Android over on the Google Play Store Check out the press release below.
Free augmented reality app LEGO BrickHeadz Builder launched for Android devices.
BrickHeadz Builder, a new and joyfully stimulating augmented reality play experience invites children and fans of all ages to build with digital LEGO bricks and bring their own LEGO® BrickHeadz™ characters to life.
The new app sparks children’s creativity and enables them to personalize their digital LEGO BrickHeadz characters, by guiding them through the steps of creative play, from the beginner stage to the free builder.
Sean McEvoy, VP, Digital Games and Apps at the LEGO Group said:
“We are constantly looking at fun ways to enhance the physical LEGO play experience by blending it with digital LEGO play. The new app is a miniature augmented reality creative ‘sandbox’ that aims to introduce children to various steps of creative play, by adding layers of digital creativity, mixed with assisted building and cleverly constrained limits, which allows children to discover digital building and personalize their builds.”
In the app and you’ll discover LEGO BrickHeadz characters and objects, by solving the play formulas in the ‘Magic Book’. You can explore the building