Hasan over on the LEGO Ideas blog, has announced that they have rolled out a new software platform called the LEGO Ideas Test Lab. From January through April, this new instance of the LEGO Ideas software allows LEGO to test out a new platform which includes some new stuff like contests called Challenges as well as a new reward system.
Participation on the LEGO Ideas Test Lab will earn you Bricks which gives your more privileges within the community. You can earn more Bricks by submitting entries as well as doing a variety of tasks in the community.
Starting February 1, there’s an exclusive Fourth Build Challenge where you design an alternate build for LEGO Creator 3-in-1 sets. There will be some prizes up for grabs as well as having your creation being featured in the LEGO Life Magazine.
LEGO has already sent out invitations to join the LEGO Ideas Test Lab to top contributors on LEGO Ideas and LEGO Rebrick but if you didn’t get one, you can also join by signing up in the link above. If you want to try it, sign up quickly as there is a limit of 7,500 participants.
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I used to enjoy Lego Ideas, however its starting to seem like a very mucky business in which ideas are taken from users regardless of whether they win or not. I would’nt personally see a problem in this, except Lego seem to be taking the stance that they are going to deny it.
I mean, its in the rules that they can basically use your idea for a product, so i’d prefer them to come out and say it rather than lie.
Yeah, how many “steals” have there been so far? Mighty Micros is the first one that comes to mind, but I remember that there have been others. Lego Ideas is definitely the shadiest part of the Lego company.