Okay a lot of you guys have emailed me asking me to post about this piece of news that came out yesterday. In 2022, LEGOLAND Florida and Peppa Pig will be somewhat coinciding with each other. Merlin Entertainments, which is owned by The LEGO Group, is working with Hasbro to create a standalone Peppa Pig theme park inside of LEGOLAND Florida.
As we all know, LEGO and Hasbro are competitors, especially in the building block world with Hasbro producing their MEGA lines. We most likely won’t see any LEGO Peppa Pig sets any time soon or at all. Could this partnership open up to the companies sharing their licenses with each other?
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