The new LEGO VIP Program is now live and there are some new things to look forward to including exclusive rewards and sweepstakes. First off, all the VIP points you had are now converted to points to use to redeem items in the rewards center. Some of these items include art prints and exclusive promotional items like the VIP set as well as the LEGO DC Super Heroes Bat-Pod which costs 15,000. As you can see from the image below, I redeemed it using my points but it seems to be glitchy as I should’ve received a promo code to use during checkout but I didn’t get it. I’ve already contacted customer service to see what they say about it.
There are now more ways to earn points besides just making purchases. Some of these things include social media activities like retweeting or sharing posts as well as just clicking on emails that come in from LEGO. Points from your purchases are converted as follows:
US $1 = 6.5 points
CAD $1 = 5 points
£1 = 8 points
€1 = 7.5 points
AU $1 = 4.5 points
NZ $1 = 4 points
10 zl = 1.5 points
1 DKK = 1 point
Points are earned on eligible purchases. Eligible purchases are defined as any service or merchandise available for purchase, excluding gift cards. Points will be earned on purchases made with gift cards at the time the gift card is redeemed. Please note, shipping and taxes are excluded from earning points.
Online—Having signed up, simply
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