One of the current promotions going on at LEGO Shop@Home is for the LEGO Hidden Side Newbury’s Juice Bar (40336). The set has 127 pieces and you can get it for free with purchases of $50 or more until September 15 or while supplies last.
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Here’s an interesting article about The LEGO Movie 2 sets that came through my email this morning. Online retailer ToyPro has posted that TLM2 sets could be retiring sooner than expected. As they are a retailer, they are able to order directly from LEGO and they asked there is something going on with the sets and LEGO responded with, “The movie sets will not come back as far as I know now due to disappointing resale.”
If you’ve been on LEGO Shop@Home and on Amazon, you would have noticed that a majority of The LEGO Movie 2 sets have been on sale for a few months now. Even the D2C Welcome to Apocalypseburg! (70840) has been discounted on Amazon. If you saw the post about the first half 2019 financial results, TLM2 didn’t even crack the top five selling themes on the list. Sets usually don’t go on sale on Shop@Home unless they are retiring soon so this could be an indication that they may be gone by the beginning of the year.
Thanks to Edon for the heads up.
Almost five years ago, I reported on some cool apparel that LEGO Classic Space fans may enjoy and it has been so popular that it has been in and out of stock for a long time. Over on Geeky Jerseys, they have the Explorer jersey available again which features the Classic Space logo across the front and the Galaxy Explorer patch on the back. The arms also has some space patches on it as well.
The jersey goes for $99.00 which is around the same price that the mid-to-higher end hockey jerseys go for. You can customize the name on the back as well as whatever number you choose. Keep in mind the jersey are custom made and they are limited time so get it before it’s gone again.
This is not a paid sponsorship. I think it’s just cool.
Earlier today, LEGO has posted their financial results for the first half of 2019 and it shows that revenue and sales grew compared to the same time last year. It also shows that operating profits have declined 16% during the same time due to the company investing in initiatives that is designed to create more growth in the future.
Some of the more popular themes from this year include LEGO City, LEGO Marvel Avengers, LEGO Technic, LEGO Creator, LEGO Friends, and LEGO Star Wars.
… ContinueRevenue and consumer sales grew while significant investments were made in initiatives which will bring learning through play experiences to even more children around the world.
Performance Highlights
-Global consumer sales grew 5 percent compared with the same period in 2018.
-Revenue for the first half grew 4 percent to DKK 14.8 billion. In constant currency, revenue grew 2 percent compared with the same period in 2018.
-Operating profit was DKK 3.5 billion, a decline of 16 percent. Net profit was DKK 2.7 billion, a decline of 12 percent driven by significant investments in long-term growth.September 3, 2019: The LEGO Group today released its financial results for the first half of 2019 to June. Revenue for the period grew 4 percent to DKK 14.8 billion compared with the same period last year. Consumer sales grew 5 percent compared with the first half of 2018 and the brand grew market share in its largest markets.
Operating profit was a solid DKK 3.5 billion. This was a decline of 16 percent compared with
A few months ago, LEGO announced they are launching a new program called the Lead User Lab. This program will bring in ideas from LEGO fans themselves and potentially bringing them to life. LEGO has released a FAQ over on the LEGO Ambassador Network of some details on how the Lead User Lab will work. If you have some ideas that you would like LEGO to do, this may be of interest to you.
… ContinueWe’re happy to let you know that the Lead User Lab kicked-off in August. It’s early days, so you probably have a bunch of questions that need more clarity – what it is, what ideas we’re looking to incubate, what’s in it for you, ways of working, and more. Below you’ll find a quick FAQ. If we missed anything you’re curious about, let us know!
What are we up to next?
In the coming weeks, we’ll focus on fundamentals of the idea intake process and how to evaluate and prioritize them. At this stage, we’re also assessing the ideas we’ve received via email over the summer, since we first revealed the Lead User Lab on the LAN blog. We’ll let everyone know as soon as possible about the outcomes and whether we can continue with any of them in the stretching/incubation phase. High level, the Lead User Lab funnel looks like this: (1) Idea intake – (2) Stretching/Incubation – (3) Piloting – (4) Idea realization.
Lead User Lab – FAQ
1. What is the Lead User Lab?
It’s a 2 year pilot
LEGO has announced a new play experience for kids who have visual impairment with the LEGO Audio & Braille Building Instructions. The initiative comes from 22 year old Matthew Shifrin, who is also visually impared, and it uses AI technology to give those with visual impairment more accessibility to building instructions.
… ContinueThe LEGO Group to pilot LEGO® Audio& Braille Instructions
Inspired by blind entrepreneur, Matthew Shifrin,the new building instructions will help children with vision impairment build and learn through play using LEGO bricks
Billund, Denmark August 28: What started as a kind gesture between friends living just outside Boston, US,is today being rolled out as a global pilot by the LEGO Group–using AI technology the initiative aims to make the LEGO play experience more accessible for those with vision impairment. We call it: LEGO® Audio& Braille Building Instructions.
The idea comes from Matthew Shifrin, who was born blind. As a child, he developed a strong passion for LEGO play. However, he always needed assistance when it came to specific LEGO building instructions.
“I had a friend, Lilya, who would write down all the building steps for me so that I could upload them into a system that allowed me to read the building steps on a Braille reader through my fingers. She learned Braille to engage with me and support my LEGO passion, and then spent countless hours translating LEGO instructions into Braille”.
Shifrin would pore over his customized instructions to create models such as the LEGO Creator Expert Sydney Opera House and London Tower
A few years ago, LEGO surprisingly released some sets for The Simpsons TV show along with a couple of Collectible Minifigure series. The theme was very short-lived but it was pretty popular among fans. As we know by now, Disney acquired 21st Century Fox earlier this year so in turn, Disney owns The Simpsons. You’ll be able to stream the series on Disney+ when it launches in November.
The 2019 D23 Expo was this past weekend and there was a Simpsons panel there where creator Matt Groening was one of the guests. Of course, there was a Q&A session and it was reported that someone asked if there will be more LEGO The Simpsons sets and he responded “it is likely.” I’m not sure if the question was really asked but it was news that someone forwarded to me a few days ago and it’s worth taking a look at.
Obviously, LEGO had a partnership with Fox to produce some sets including a BrickHeadz set that had a very short shelf life last year so it’s a matter of whether LEGO intends to make more or not. LEGO also has a great relationship with Disney as well and I don’t see why they couldn’t reach out for a possibility to make more sets. Also the original tweet was deleted so that is a major red flag. Either it was a fake tweet and they decided not to keep it up or it they were asked to remove it because the creators weren’t supposed to talk about … Continue
