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LEGO Virginia Factory Raises Final Steel Beam

The new LEGO factory in Virginia has reached a major construction milestone with the placement of the final steel beam on the main production building’s frame. The steel topping out marks the start of the next phase of construction for the factory which still remains on track to begin production in 2027. We’ve already touched on this before but there will be over 1,700 positions and you can sign up to get notified of any openings.

LEGO Manufacturing Virginia reaches major construction milestone at new U.S. factory ahead of 2027 opening

• The final steel beam was raised on the LEGO Group’s U.S. factory, marking progress towards the next construction phase.
• The over US $1.5 billion investment includes the factory and a regional distribution center. The factory will create more than 1,700 jobs and is set to open in 2027.
• The steel topping out milestone was celebrated with a signed beam and a 2.5-foot LEGO® brick tree – a playful take on the construction tradition.

VIRGINIA, USA, OCTOBER 1, 2025: Today, the LEGO Group’s U.S. factory site marked a major construction milestone with the placement of the final steel beam on the main production building’s frame. The symbolic ‘topping out’ moment signals the start of the next phase of construction for the state-of-the-art facility, which remains on track to begin production in 2027.

Jesus Ibañez, General Manager of LEGO Manufacturing Virginia, said: “This steel topping out marks a significant moment in our journey to build and open our new U.S. factory, bringing creativity and

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Last Day for LEGO Transformers Double Insiders Points Event

Today is the last day that you can earn double Insiders points on various LEGO Transformers sets. The sets on the list encompass the three LEGO Icons sets including the newest one, Soundwave, as well as the two BrickHeadz sets. The promotion also runs concurrent with the LEGO Creator Celebration Series: Luminous Ghost (40772) when you make a $120 purchase so you can get more bang for your buck.

Optimus Prime Robot & Vehicle (40803)
Bumblebee Robot & Vehicle (40804)
Optimus Prime (10302)
Bumblebee (10338)
Soundwave (10358)


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Reddit User Buys LEGO Star Wars UCS Death Star (75419) For $0

The LEGO Star Wars UCS Death Star (75419) is by no means a cheap set but a user on Reddit has managed to get it for “free” using only Insiders points. Of course, if you’ve been buying LEGO throughout the years and hoarding all the points without using them, a big purchase like this is valid.

It required the user to use 129,998 Insiders points to get the max discount of $999.99 but it was easy for them since they’ve already banked over 150k points. Each $1 you spend earns you 6.5 points so you had to have already spent $20,000 to get the points in the first place. Even if you just shopped during the double points event, $10,000 is still a lot for anybody. LEGO also sometimes did the 4x events but those were rare.

Kudos to the user that did it and we’re not worthy. I thought I had a lot of points but there’s many people out there that have way more.

LEGO Northern Lights Diorama (40785) GWP Revealed

LEGO has revealed a new set in the Wonders of the Natural World line with the Northern Lights Diorama (40785). The set has 332 pieces and it features a snowy scene in the Northern Hemisphere with the aurora borealis in the background. There’s no details yet on when the gift with purchase set will release and we can easily assume that it’ll require a $150 purchase like with the previous sets in the line.

This LEGO® Northern Lights Diorama (40785) is the 4th building kit in a LEGO collectible series dedicated to the wonders of nature. The scene depicts a Northern Hemisphere landscape with a skyscape featuring the aurora borealis. Assemble the snow-topped trees then add the glow-in-the-dark moon element and the colorful tiles to represent the Northern Lights and their reflections. This set makes a great gift for kids aged 12 and up or anyone who loves the natural world. Set contains 332 pieces.

LEGO October 2025 Sets Now Available – Death Star, Game Boy, Gizmo, Christmas!

October is now here and the LEGO October 2025 releases are now available on the LEGO Shop. The main set that has released is the big boy LEGO Star Wars UCS Death Star (75419) which is the first ever set priced at $999.99. We also have the release of this year’s Winter Village set with the Holiday Express Train (10361) along with the other Seasonal Christmas sets.

For the gift with purchase items, you can get the LEGO Star Wars TIE Fighter with Imperial Hangar Rack (40771) only when you purchase the Death Star.

There are still two promotions that are still running until October 7 which are the LEGO Creator Celebration Series: Luminous Ghost (40772) and the LEGO Sonic the Hedgehog Balkiry Attack (30704). The Luminious Ghost requires a $120 general purchase while the Balkiry Attack polybag needs a $40 purchase in Animal Crossing, Fortnite, Minecraft, Sonic the Hedgehog, and/or Super Mario.

In the Insiders Reward Center, you can get the LEGO Star Wars Death Star Supersize Premium Print which will cost 5,000 Insiders points.


Botanicals

Bouquet of Pink Roses (10374) – $59.99


Fortnite

Drift & Raven Figures (40884) – $19.99


Icons

Holiday Express Train (10361) – $129.99

Ideas

Gizmo (21361) – $109.99
Mineral Collection (21362) – $59.99


Seasonal

Festive Gingerbread House (40809) – $39.99
Snowman Ornaments (40812) – $12.99
Up-Scaled Santa Minifigure (40820) – $54.99
Family Christmas Tree (41843) – $329.99


Star Wars

Gingerbread AT-AT Walker Continue

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