Category: Community (Page 109 of 159)

AFOL Packaging Survey – Deadline March 6

February 17, 2017 / Allen "Tormentalous" Tran / 0 Comments

LEGO has asked for feedback for packaging for some LEGO sets that have been produced so far. You can fill out the survey at the link here. The deadline to fill out the survey is March 6.

We are a team of packaging designers belonging to the LEGO product development department. Our key mission is to design packaging that supports a strong LEGO product experience. We are conducting this survey among RLUGs/RLFMs since we know that you have a great deal of experience with our products and packaging! To achieve our mission it is important for us to get an understanding of how you perceive the LEGO packaging experience. Please help us by participating in a survey: http://lego.fluidsurveys.com/surveys/yma/afol-packaging-survey/

Please complete the survey before March 6, 2017.

Thank you in advance for your feedback – it is highly appreciated!

Kind regards,
The LEGO Packaging Experience Design Team

Allen "Tormentalous" Tran

When you make a purchase or, sometimes, carry out some other action as direct result of clicking on a link at The Brick Fan, we will receive a small commission.

The Brick Fan is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. As an Amazon Associate I earn from qualifying purchases.

We partner with Rakuten Advertising, who may collect personal information when you interact with our site. The collection and use of this information is subject to the privacy policy located here: https://rakutenadvertising.com/legal-notices/services-privacy-policy/

www.thebrickfan.com/

… Continue

LEGO at New York Toy Fair 2017

February 17, 2017 / Allen "Tormentalous" Tran / 5 Comments

LEGO will be at New York Toy Fair and they have released a press release of what we can expect to see starting tomorrow. There will be a ton of summer 2017 sets on displayed from The LEGO Ninjago Movie to Marvel Super Heroes Spider-Man: Homecoming and Thor: Ragnarok. We will be working with some other sites who are there on site to bring you coverage.

NEW YORK, Feb. 17, 2017 /PRNewswire/ — NORTH AMERICAN INTERNATIONAL TOY FAIR, LEGO Systems, Inc. celebrates the intersection of classic construction play with digital experiences to accelerate imagination as it unveils more than 300 new building sets at this week’s American International Toy Fair. From the youngest of builders to the savviest teens, the company offers a LEGO solution for every builder of any age, building skill and interest, for any play occasion. New LEGO® BOOST and LEGO Life digital experiences inspire endless physical play potential. LEGO BrickHeadz offers a new style of mini character building catering to kids’ growing interest in collectibles. All the most popular LEGO themes, such as LEGO CITY, LEGO Friends, LEGO Star Wars™, LEGO Marvel Super Heroes, and LEGO Creator, expand with new building sets. Two major feature films starring the LEGO brand also get the building sets treatment: the recently released The LEGO® Batman Movie and the September 2017 release, The LEGO® NINJAGO Movie. New LEGO building sets are displayed at booth #1635 in Hall 3B of the Jacob K. Javits Convention Center from February 18-21.

“We inspire kids to be creative, innovative and

… Continue

LEGO House Opening September 28, 2017

February 16, 2017 / Allen "Tormentalous" Tran / 0 Comments

LEGO has announced at LEGO World in Copenhagen the opening of the LEGO House which will be on September 28, 2017. Check out the press release below.

LEGO® House – Home of the Brick opens 28 September

LEGO® House is a unique experience house located at the centre of Billund, Denmark – Home of the Brick. The building will allow LEGO fans of all ages to feel the magic of the LEGO universe and have the ultimate LEGO experience all year round. A number of new LEGO experiences and a sea of LEGO bricks will greet children and adults alike, inviting them to unleash their creativity.

Jesper Vilstrup, General Manager, LEGO House, explains: “LEGO House is a manifestation of the very essence of the LEGO idea. This will be an amazing place where LEGO fans, their families and friends can experience – or re-experience – the playfulness of the LEGO universe. All activities are related to our LEGO philosophy – the vision that creative play promotes innovation. LEGO House will enable us to offer both adult and young visitors the chance of stimulating their creativity and learning.”
LEGO House includes paid attractions as well as experiences open to the public. Guests will not need a ticket to visit LEGO Square, play on the terraces, explore the LEGO Store and treat themselves to extraordinary culinary experiences with a LEGO twist at one of the three eateries.

The heart of LEGO House is the experience zones, consisting of four coloured areas, a spectacular Masterpiece Gallery where fans exhibit

… Continue

LEGO House Website Now Live

February 9, 2017 / Allen "Tormentalous" Tran / 2 Comments

LEGO has launched their website for the upcoming LEGO House which will be opening to the public in Billund this fall. On the site, there is a ton of new information about what you can expect to see there.

First are the different Experience Zones that you can visit which include the Red Zone, Yellow Zone, Green Zone, and Blue Zone. The Red Zone lets you play with creativity and allows you to use your imagination to create. The Yellow Zone taps into your emotions and you can use those emotions to create animals and flowers. The Green Zone has a more social aspect to it and it teaches you social competences and responding to others’ needs and feelings. Finally, the Blue Zone tests your logic and teaches how to solve problems.

Another area that you can visit in the LEGO House is the Masterpiece Gallery which is an exhibit for AFOL creations. Maybe you can see some of your favorite builders’ creations here.

The History Collection takes you through the history of LEGO. Here you can see 500 of the most iconic LEGO sets the company and produced. It’s similar to the Vault but you can’t actually touch the sets.

Of course, there’s also areas where you can grab a bite including the Cafe Brickachino, and Brick-a-Meal family restaurant. There’s also a gourmet restaurant called the Mezzanine.

What’s a trip to the LEGO House without doing some shopping. There will also be a LEGO Store there to make your purchases.

Tickets go on sale for … Continue

LEGO Billboards at Warner Bros. Studios

February 6, 2017 / Allen "Tormentalous" Tran / 3 Comments

The LEGO Batman Movie is coming out this weekend and it’s making everything contagious with LEGO. If you’re driving by the Warner Bros. Studios in Burbank, you can see some new LEGO billboards that have been put up depicting various TV shows. The billboards show a lot of DC shows including Arrow, The Flash, Supergirl, and Gotham as well as ome other comedy shows such as The Big Bang Theory, Mom, 2 Broke Girls, The Middle, and Ellen.

There were 10,000 LEGO bricks used to recreate the LEGO versions of the billboards while taking more than 300 hours of building and compositing. One the images were printed out, it took an additional 70 hours to install. The billboards will be on display for a couple of weeks.

Allen "Tormentalous" Tran

When you make a purchase or, sometimes, carry out some other action as direct result of clicking on a link at The Brick Fan, we will receive a small commission.

www.thebrickfan.com/

… Continue

Upcoming LEGOLAND Discovery Center UK Events

February 2, 2017 / Allen "Tormentalous" Tran / 0 Comments

There will be a series of exclusive events at LEGOLAND® Discovery Centre Manchester taking place from Friday 10th February to Sunday 12th March.

Visitors can come meet Gotham City’s caped crusader in LEGO form and have a picture taken with the scene-stealing star. Activities also include a themed scavenger hunt and LEGO Batman™-inspired LEGO builds with our Master Model Builder, Alex. No extra ticket required!

Other facilities at LEGOLAND® Discovery Centre, including the 4D cinema, rides and creative play sessions in the builder workshops, are also available for visitors.

Spend This Valentine’s With Your One True Love – LEGO®

As LEGOLAND® Discovery Centre Manchester hosts AFOL Valentine’s Evening

Description: Production:Clients M-O:Merlin Attractions:LDC:Images:heart.pngIf LEGOLAND® Discovery Centre’s Adult Fans of LEGO® (AFOL) nights are the highlight of your calendar, then the wait is over as LEGOLAND® Discovery Centre Manchester, at intu Trafford Centre Manchester, is hosting a Valentine’s special on Tuesday 14th February, for one night only.

LEGO® lovers shouldn’t delay in booking this AFOL singles night, where budding builders can reignite their imaginations and enjoy an exciting evening with hundreds and thousands of LEGO® bricks and, of course, like-minded people that share the same passion!

A fun-filled Valentine’s alternative, LEGOLAND® Discovery Centre Manchester’s AFOL night starts at 7pm and is priced at £20 per person, wine and canapés are also included. Make full use of the facilities, including 4D cinema, rides and enjoy some creative play sessions in the builder workshops.

Some of the centre will be sectioned off, as LEGOLAND® Discovery Centre gears up for an … Continue

LEGO Named 2017 World’s Most Powerful Brand

February 1, 2017 / Allen "Tormentalous" Tran / 5 Comments

Brand Finance has released their yearly Global 500 rankings and LEGO has regained their position from Disney as the world’s most powerful brand. This is based on a number of factors including brand “familiarity, loyalty, promotion, marketing investment, staff satisfaction, and corportate reputation.”

LEGO has been working towards the top spot for many years from Jørgen Vig Knudstorp who took the company from the brink of bankruptcy to The LEGO Movie a few years ago which gave LEGO the world’s most powerful brand in 2015. Combine that with the upcoming The LEGO Batman Movie and it’s predicted impact as well as more movies coming out in the next few years including The LEGO Ninjago Movie in September, The LEGO Movie Sequel, and The Billion Brick Race will continue to build its brand power.

There’s more to the Brand Finance report in the link above if you want to read more about it.

Allen "Tormentalous" Tran

When you make a purchase or, sometimes, carry out some other action as direct result of clicking on a link at The Brick Fan, we will receive a small commission.

We partner with Rakuten Advertising, who may collect personal information when you interact with our site. The collection and use of this information is subject to the privacy

… Continue