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LEGO CUUSOO LEGO Bird Project Achieves 10,000 Supporters

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The LEGO Bird Project by Thomas Poulsom, aka DeTomaso, is the latest project to achieve 10,000 supporters on LEGO CUUSOO. It is the first project to qualify for the revised review stage. The project was originally a series of birds but had to be revised due to the new CUUSOO guidelines. The project now focuses on a couple of very recognizable birds and DeTomaso hopes that they are an inspiration to both kids and adults. The Modular Apple Store now becomes the highest supported project on CUUSOO. Congratulations to Thomas for this achievement! Read the official LEGO CUUSOO comment below.

Congratulations on 10,000 supporters, DeTomaso!

2014.01.17

Congratulations on reaching 10,000 supporters for the LEGO Bird Project. It’s been quite the journey, are your arms wings tired yet?

Thanks for focusing your project on just a few of your iconic bird designs, to fit within what we’re able to produce as a single LEGO set. We’ll evaluate your models as you have prioritized them, and see what might be possible.

We now officially advance this project to the Review phase.

What happens now?
This project moves from the Idea stage to the Review stage. A “LEGO Review Board” composed of designers, product managers, and other key team members will examine the idea. We’ll build concept models and determine if the concept meets our high standards for what it takes to be a LEGO product. This includes factors such as playability, safety, and fit with the LEGO brand. Every potential LEGO product goes through a process like this and must meet the same standards.

The LEGO Review Begins in May
This project qualifies for the Second 2014 Review beginning in May and ending in September. For more information about the LEGO review process, see this knowledge base article.

The review is a thorough process and from its start, and can take several months. When finished, we make a “go/no go” decision to develop and sell a product based on the LEGO Bird Project concept.

When the review is complete, we will inform you of our decision. If green-lit, this project goes into the longest phase of the project; the Development phase. During this time, LEGO model designers refine the product and develop it for release, we create the product materials (box, instructions, marketing), and get everything ready for a production run. This also takes several months.

We will post follow-up information and our decision here.
The LEGO CUUSOO Team