AI is one of the most divisive types of technology in recent years and LEGO Ideas will have no part of it. LEGO has updated their rules and guidelines to prohibit the use of AI-generated images for LEGO Ideas submissions. LEGO wants you to actually build out your ideas and if you you need help, you can use Studio to build it digitally.
This isn’t the first time that LEGO has been mentioned alongside AI. A few years ago, they were caught using AI for a Ninjago character quiz. Last year, there was a job listing for an generative AI internship which got taken down after more backlash.
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