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LEGO Store Exclusive 2014 Holiday VIP Shopping Event

LEGO Store Exclusive Holiday 2014 VIP Shopping Event

The invitations for the LEGO Store Exclusive Holiday 2014 VIP Shopping Event have started to be sent out to eligible LEGO VIP members. The invitation-only VIP shopping event will be held on November 22nd at 9:00am and it allows guests to take advantage of some special holiday offers ahead of Black/”Brick” Friday weekend.

Last year, there were some freebies including free Holiday Pick-A-Brick box, a poster, and a bracelet. There were also peel-off cards to reveal a special offer during the event such as a free set, keychain, or a shopping spree. I can’t confirm if LEGO will be doing the same thing for this year or not.

From what I’ve heard, the LEGO VIP members who have spent a certain amount during a period of time were invited in the shopping event. There are some restrictions to the event like a $5000 limit and no more than five of any single set may be purchased.

Did any of you guys get invited to the 2014 LEGO Shopping Event too?

LEGO Store Exclusive Holiday 2014 VIP Shopping Event

LEGO Store Exclusive Holiday 2014 VIP Shopping Event

LEGO Store Exclusive Holiday 2014 VIP Shopping Event

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13 Comments

  1. Sarah

    That sounds so cool.. I probably haven’t spent enough to be invited, though

  2. Mark

    I wonder what the amount you to have spend is. I’ve spent a ton at the LEGO store this year, though I’m sure there’s a ton of guys who have spent 5-10x as much as me.

  3. Glenn Copeland

    Much as we’ve tried, we can’t figure out what the criteria are. Some folks that just spend a ton of money but don’t do the VIP surveys get it, some who spend a little but fill out the VIP surveys get it, some who never fill out surveys… it seems kind of random.

    • Christel

      They told me last year that it was the top 30 or 35 spenders for that store, whether or not you buy from the store or online (90 percent of my purchases are online)

  4. Marv

    Do you have to call and RSVP for real or just show up? I got one, first time ever!

    • Allen

      Congrats! Yes, you have to RSVP so you’ll be on the list during that day. They do check if you have RSVPed or not.

  5. Mike

    I got mine yesterday but was debating if it was worth it. Guess now i’ll go just to see what’s up

  6. Peter

    From what we’ve been able to figure out, talking to store manager, they take the top spenders who live within a certain mile radius of each store, then drop out vendors (by whatever definition they use) and take the top 30 names remaining. There’s a number over your name on the invite–that’s your number. (I was number 29 for the Troy MI store so I barely made the cut.)

    • Sarah

      Dang, 30 is the limit for each store ? Going to my LEGO store involves a special 2 hour trek.. Pretty sure that’ll rule me out, even if I did spend enough. (doubtful) Thanks for the info ! 😀

      • Peter

        30 is the limit for the Troy MI store. I know Lego counts stores in at least two tiers and Troy is in-between in size but counted as the lower tier; I don’t know if the higher tier gives out more invites. My guess is that if you’re a two hour drive away, you wouldn’t be on the list anyhow–MichLUG has members that definitely spend more but don’t get invites because they’re not close enough.

        • Mike

          Downtown disney shows #32 on mine. But that store is packed all the time. And yes i live locally to it

      • Christel

        I am not sure about the distance, but most of my purchases are online and this is the second year at the same store that I have gone to this event. We are only about 20 miles away from the store though.

  7. Matt

    ill just go online like last year

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