The Brick Fan

LEGO News, LEGO Reviews, and Discussions

Category: Community (Page 62 of 174)

LEGO Castle Collectible Coin and Display Case Available on VIP Rewards Center

January 17, 2021 /

It looks like there are new rewards available in the LEGO VIP Rewards Center for a LEGO Collectible Coin and Display Case. First up is the LEGO Castle Logo Collectible coin that costs 1,150 VIP points. The other item is the Collectible Coin Display Case that costs 700 points which has space for five different coins.

From the looks of it, we can expect to see other coins featuring LEGO Space, LEGO Octan, LEGO Pirates, and a generic LEGO logo in the future. Once you redeem it, you’ll get a code to use at checkout on the LEGO Shop and it has to be used within 60 days. Thanks to the anonymous emailer for the heads up.

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LEGO Launches Adults Welcome Section on the LEGO Shop

January 15, 2021 /

Last year, LEGO rebranded some sets that target adult builders with the 18+ box style. LEGO has recently launched an Adults Welcome section on the LEGO Shop featuring sets that are tagged as 18+. There are also some interesting articles already posted to help you get the best out of your LEGO experience. In addition, LEGO is also sending displays to retailers to engage more with AFOLs.

Fun Fact: 100% of LEGO sets purchased online are bought by adults.

An Even More Fun Fact: They aren’t all given away to kids…

The truth is, LEGO building means a lot, to a lot of adults.

That’s why we are creating sets specifically designed for people like you, all of which are featured below, alongside loads of related articles.

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LEGO World Builder: “Holiday Heroes” Fan-Made Project Acquired by LEGO

January 13, 2021 /

Back in August, LEGO announced a new platform to allow creators to build content called LEGO World Builder and for fans to test out. If the content is good enough, LEGO may decide to purchase it from the creators and today LEGO has announced that Holiday Heroes by Eddy Beals is the first fan-made world to be acquired for development by LEGO. There’s so other details at this time but hopefully there will be some details about Holiday Heroes later on.

Holiday Heroes is officially the FIRST fan-made world on LEGO World Builder to be acquired for development by the LEGO Group! Created by Canadian AFOL, Eddy Beals, this world is a globe-trotting adventure inspired by his passion for exploring different cultures. Just weeks after Holiday Heroes was published, the LEGO Group took note and Eddy was invited to pitch his original world directly to their development team – and boy, did he impress! Have an idea for the next big LEGO world? Come build it on LEGO World Builder!

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The Brick Fan 2020 Recap

January 1, 2021 /

2020 was a challenging year for everyone around the world but we’ve managed to continue grinding it out here on The Brick Fan. Today is one of my favorite times of the year as we can take a look at some of the stats for the site and how it compares to the previous years.

Since a majority of the world was under lockdown for a few months, people had a lot of time to go online. This means more time to read LEGO fan sites for news and updates as well as reviews and such. We ended the year at 25,803,380 pageviews which is up 13.5% from 2019. This also resulted in an increase of unique views and first time visitors as well.

There were 1,025 posts which was the most number of posts in a year for the site. The highest traffic day was on November 23 in which a combination of posts contributed to it including the reveal of the the LEGO Botanical Collection, and LEGO Star Wars sets as well as the December Store Calendar.

On social media, our counts are still slowly going up which you can see below:

Facebook – 18,672 likes/21,603 followers (16.4% increase)
Twitter – 10,824 followers (12.9% increase)
Instagram – 16.420 (7.3% increase)
Reddit – 538 readers (28.5% increase)

Overall, 2020 was a very successful year on the site and I truly appreciate everyone who comes to read it. I know it’s pretty hard doing normal stuff right now with the pandemic still going on. … Continue

LEGO Kicks Off LEGO Build Day Campaign

December 26, 2020 /

LEGO has kicked off a new tradition they are starting called LEGO Build Day. If it continues, it’ll happen on December 26 and basically it is just building whatever you like. LEGO would like you to share your creations online using the hashtag #LEGOBuildDay and your build may be shared by LEGO’s social media team. Although you can build whatever you want, LEGO is more likely to share your builds if they are original ideas.

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Merry Christmas from The Brick Fan

December 25, 2020 /

Merry Christmas from us here at The Brick Fan! We hope you got all the LEGO you wanted on your list. This year has been pretty difficult for everyone but hopefully you get to enjoy today with your loved ones.

I’ll be running a giveaway some time later today for something that has been fairly difficult to get for people. If you followed me on social media the past few days, you may already know what it is. In the meantime, relax with the sounds of a LEGO Yule Log below.

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LEGO Appoints Colette Burke as New Chief Commercial Officer

December 24, 2020 /

LEGO news have been pretty slow for the holidays but it has been recently announced that LEGO has appointed Colette Burke as their new Chief Commercial Officer. At the beginning of the year, Colette will be taking the reigns of the position and will be responsible for LEGO’s global strategy including e-commerce, retailer partnerships, omnichannel development, LEGO Brand Stores, and further expansion into new countries. Before this, Colette was the Vice President Global Sales of Bose.

The LEGO Group appoints Colette Burke as Chief Commercial Officer

BILLUND, December 21, 2020: The LEGO Group today announced the appointment of Colette Burke as Executive Vice President and Chief Commercial Officer effective January 1, 2021.

Colette joins the LEGO Group from consumer electronics company, Bose Corporation, where she was Vice President Global Sales. During her 25-year career at Bose Corporation she has held a wide range of commercial, general management and marketing roles of increasing scope and responsibility at a global, regional and national level, including 19 years in the United States. She began her career as a management consultant in Germany.

Colette will be responsible for the Group’s global commercial strategy including e-commerce, retailer partnerships, omnichannel development, LEGO®-branded retail stores and continued expansion into new countries. Reporting to her will be the Group’s Market Group heads based in Americas, EMEA, Asia Pacific and China and LEGO Retail.

Niels B Christiansen, CEO the LEGO Group said: “We are excited to have Colette join the LEGO Group as Chief Commercial Officer. As the retail landscape continues to evolve rapidly, it’s

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