The LEGO Movie Poster

The big day is now here! The LEGO Movie premieres today at theaters throughout the United States and some of you may have already seen it. Even before the weekend, the movie is already Certified Fresh on Rotten Tomatoes with a 97% Fresh rating as of this writing.

There are many promotions that are going on that is related to the movie. First is all the goodies you could get even before you start watching the movie. Regal Cinemas and AMC Theaters are giving out exclusive minifigure polybags with RealD 3D ticket purchases. Check out the offers here.

The LEGO Movie Regal Cinemas Bonus

If you’re into LEGO video games, then you’ll be glad to know that The LEGO Movie Video Game is also available today. The game is available at Gamestop, Walmart, and Best Buy. Unfortunatly, the bonus offers were only available for pre-orders. I picked up mine at Best Buy and the Pyjamas Emmet polybag was packaged individually. I’m not sure if other stores were packaged the same or not. The game also includes a $7.50 voucher for a movie ticket purchase. I’ll be reviewing the game as soon as I complete it. Check out the launch trailer below.

Finally, McDonalds has also gotten into the promotion game with some Action Cups. There are 8 total to collect but could be hard to get all of them. I’ve managed to only get one of them because the one I went to wouldn’t break open the boxes for the other characters until they finish up one box. The cups are able to be purchased separately for $1.99 each without buying the Happy Meal. Check out the Emmet cup below.

McDonald's The LEGO Movie Emmet Cup McDonald's The LEGO Movie Emmet Cup McDonald's The LEGO Movie Emmet Cup McDonald's The LEGO Movie Emmet Cup

All in all, it looks to be a very fun weekend for families, whether you’re going to see the movie or playing the video game. Let us know in the comments what LEGO Movie thing you’re planning to do this weekend. Also, don’t forget there is still time to enter our sweepstakes for some awesome LEGO Movie prizes. There are only 3 days left to enter so act fast!

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