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Rob Schrab Directing The LEGO Movie 2

The LEGO Movie 2 now has a director in writer, producer and TV director, Rob Schrab. He has directed various TV shows including The Sarah Silverman Program and episodes of Community, Parks and Recreation, and The Mindy Project but The LEGO Movie sequel will be the first time he will be directing on the big screen. The announcement was made by Warner Bros. Pictures President of Creative Development and Worldwide Production, Greg Silverman.

If you’ve seen Rob’s work, you know that he’s a very talented director and he is an exceptionally good choice to direct the movie. Rob has also worked as a writer on the Oscar-nominated animated film Monster House so hopefully the sequel will finally get to shine and not get snubbed like the first movie.

Earlier this month, we reported that the movie will be set four years after the first one and will be introducing more female characters including Emmet’s sister.

**Via ComingSoon**

The LEGO Group 2014 Annual Report Results

Early this morning, The LEGO Group has just finished up their press conference for the annual results for 2014. The press conference started off with CEO Jørgen Vig Knudstorp talking about the importance of play. He challenged the press to create a duck with six LEGO bricks which is an illustration of creativity and playful learning. There are 23 different skills when you are playing which you can see below.

The LEGO Group enjoyed their 10th consecutive year of growth. They continued with the globalising of The LEGO Group in 2014 by opening two main offices in Shanghai and London. In addition to the growth, the company has also invested DKK 3,115 million in property, plants, and equipment while global investments has increased more than 17%. LEGO has estimated to have reached 85 million children with LEGO products commercially in more than 140 countries. LEGO has also reached 400,000 children through the LEGO Foundation activities. Finally through LEGO Education, the company has engaged with 10 million children.

There were 0 product recalls for the fifth year. They have introduced a more sustainable LEGO packaging with reduces the CO2 emissions and transportation costs. LEGO has engaged in partnerships with the World Wildlife Fund and UNICEF.

Next up, CFO John Goodwin talked about the financial results for 2014. The company enjoyed a 15% global growth which is highly satisfactory. The top five product themes of 2014 include LEGO City, LEGO Star Wars, LEGO Friends, LEGO Creator, and LEGO DUPLO. TLG launched more than 300 new products in 2014 … Continue

Disney Princess Frozen: Elsa’s Ice Palace Achieves 10,000 Supporters on LEGO Ideas

The Disney Princess Frozen: Elsa’s Ice Palace by Fohzen is the latest project to hit 10,000 on LEGO Ideas. This project was inspired by the movie and was submitted before the official LEGO Disney Princess Elsa’s Sparkling Ice Castle (41062)icon was released late last year. This version of the castle is made with more translucent bricks to give it a more natural ice look to it.

Elsa’s Ice Palace will be joining The Discworld, Science Adventures, and the Medieval Market Street as qualifiers for the First 2015 Review Stage. Although the project was created before the official set was released, it has a small chance of passing due to LEGO having an active license with Disney and they even stated in the comments, “a project based on an existing LEGO license has a smaller chance of passing the LEGO Review than other projects.” Many fans of the project would like to see this set be produced but I wouldn’t hold my breath.

New Target Inventory Tracker Tool by BrickPicker

Our friends over at BrickPicker has been expanding recently and they’ve developed a Target Inventory Tracker tool. The main thing that I’ve noticed and appreciate is the DPCI search option on the right side. Once you click the link, you get a little popup which allows you to search for items. Just put in what you’re searching for and once the results come up, you get a list along with the DPCI numbers that you can click which automatically fills the search box so you don’t even have to copy and paste it.

When the results are shown, you get to see which stores have the item in stock with a 100 mile radius as well as geo-location pins to see which store are closest to you. There is also information about the store like address, phone number, hours, as well a store layout so you can know exactly where the toy section is at for each store. If there is inventory at a store, you have the option to purchase it right then which takes you to Target’s product page. Some items are eligible for Store Pickup but some aren’t so you have to double check that.

Overall, the Target Inventory Status tool is pretty neat and can be pretty helpful if you’re searching for a particular item. You don’t even have to be a member of BrickPicker to use the free tool so it’s worth checking out and bookmarking it.

Note: Before I get comments saying that Brickseek has a similar tool, I’ve also … Continue

LEGO Wins Three Awards at 2015 New York Toy Fair

For some day 2 news from the 2015 New York Toy Fair, there were 13 different Toy Fair awards announced this morning and LEGO has won three of them. Thanks to Chad for sending us the news and you can check out the video below.

First is the Preschool Toy of the Year going to the LEGO Juniors Knights’ Castle (10676). This set was recognized for an outstanding toy developed for pre-schoolers ages 3-5.

The e-Connected Toy of the Year went to the LEGO Fusion Town Master (21204). This award was for an app-cessory or physical toy that interacts with a smartphone, tablet, or gaming device.

Finally for the Educational Toy of the Year, the LEGO TECHNIC Cargo Plane (42025) snagged that one. This award was for a toy that helps children develop special skills and knowledge through play. I believe any LEGO set could have won this award since they all fit the requirements.

LEGO Pirates Chess Set (40158) Image Found

Stepping away for a little bit from the 2015 New York Toy Fair coverage, we have some news to report about the new LEGO Pirates Chess Set (40158). We first reported on this set back last month and we now have an image of what it looks like courtesy of Brickset. The set contains 857 pieces and one of our readers has commented saying that they’ve already picked up this set at LEGOLAND Florida. LEGOLAND shops usually releases sets a little earlier than at LEGO Stores and Shop@Home so if you’re looking to pick up the LEGO Pirates Chess Set up, you might be able to get it early there.

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