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LEGO Announces Partnership With Funko to Produce Vinyl Minifigure Characters

BILLUND, DENMARK (April 1, 2018) – The LEGO Group is happy to announce that we will be partnering with Funko, Inc. to produce vinyl figures and bobbleheads of LEGO minifigures in a brand new line that fans will enjoy.

We have some exciting products in the pipeline from popular themes including LEGO Ninjago, The LEGO Batman Movie, as well as for The LEGO Movie Sequel that is set to premiere in theaters next year.

The LEGO BrickHeadz theme will also release sets based on original Funko characters like Freddy Funko and Pulpo but in the the BrickHeadz style.

“We are very excited to announce this historic partnership as it brings two of the world’s most notable brands together to create some very unique products.”

This is a very exciting announcement as we are eager to share the first product images during San Diego Comic Con 2018. Feel free to swing by the LEGO booth as well as the Funko booth to get an exclusive sneak peek at these new innovative products. The first LEGO/Funko products will be available starting in September.

About Funko, Inc.

Headquartered in Everett, Washington, Funko is a leading pop culture consumer products company. Funko designs, sources and distributes licensed pop culture products across multiple categories, including vinyl figures, action toys, plush, apparel, housewares and accessories for consumers who seek tangible ways to connect with their favorite pop culture brands and characters. Learn more at https://funko.com/, and follow us on Twitter (@OriginalFunko) and Instagram (@OriginalFunko).

About the LEGO Group

The LEGO Group … Continue

LEGO Minifigure Factory (5005358) Promotion Live on Shop@Home

LEGO Minifigure Factory (5005358)

The LEGO Minifigure Factory (5005358) promotion is now live on LEGO Shop@Home. From now until April 15, you can get it for free with purchase of $75 or more, while supplies last. Like with the 40 Years of the Brick promotion, I have a feeling that this promo will sell out fairly quickly.

The set comes with a LEGO designer minifigure along with some microfigures of the Classic Policeman, Pirate, Spaceman, P.I.X.A.L., and a Nurse. There’s also some parts for the design table and it uses the box itself as a layout.

To help you reach the $75 threshold, LEGO has released some new products including Go Brick Me (41597), the Avengers: Infinity War LEGO BrickHeadz, and the Series 18 Collectible Minifigures (71021).

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LEGO Minifigure Factory (5005358)

LEGO The Incredibles Video Game Box Art

LEGO The Incredibles Video Game

Last week, the internet kind of broke with the reveal of the teaser of the LEGO The Incredibles Video Game comign from the back of the instructions for LEGO Juniors Incredibles 2 sets. There weren’t many details except that it would be coming out for the PlayStation 4, PC (Steam), Nintendo Switch, and XBox One.

There’s some new information that came out of Amazon Canada which revealed that the potential release date would be on June 15 which is the same day the movie comes out in theaters. Also on those listings, they’ve also revealed the box art for the PS4 and Nintendo Switch. The covers show Mr. Incredible in a bulkier LEGO form, Elastigirl, Violet Parr, Dashiell Parr, and Jack-Jack in the foreground with Frozone hovering the in background.

I’ve been told that the official announcement of the game from Warner Bros. Interactive Entertainment will be coming out soon so stay tuned for that. There’s no word on an exclusive minifigure to go with the game but I wouldn’t mind having a LEGO minifigure of Frozone since we haven’t had one before.

LEGO The Incredibles Video Game

LEGO Star Wars: The Last Jedi in 2 Minutes

LEGO Star Wars Snoke's Throne Room (75216)

Today in anticipation of Star Wars: Episode VIII: The Last Jedi coming to home media next week, LEGO and Star Wars has released a new video called LEGO Star Wars: The Last Jedi in 2 Minutes which is basically an abridged version of the movie. In the middle of the video, we get to the scene in Snoke’s throne room and we may have gotten a sneak peek at the rumored set coming later this year tentatively called the same thing or The Throne Room Duel (75216). The set may not look exactly the same way but it’s assumed that it’ll look somewhat similar. For the play features of the set, it is said that it has a revolving elevator and another feature that drags Rey to the throne and the minifigures will include Snoke, Rey, Kylo Ren, and a couple of Praetorian Guards. Check out the video below.

Beyond the Brick LEGO: Reimagined Building Contest

Beyond the Brick is celebrating 60 years of the LEGO brick as well and they have an awesome contest to send a lucky fan to Billund, Denmark to attend Skærbæk Fan Weekend 2018 and the LEGO House. They want you to create a custom MOC and incorportate it into an official LEGO set. It must be small enough to fit a suitcase as it will also be displayed at Skærbæk. For the prizes, the grand prize winner will get:

– Roundtrip airfare to Billund (September 26, 2018 – October 2, 2018)
– Complimentary meals during the duration of the trip
– Lodging with the Beyond the Brick team
– Transportation to Skærbæk Fan Weekend to/from the LEGO House
– Registration to Skærbæk Fan Weekend and space to display the creation
– Entry to the LEGO House

There are also prizes for the second and third place winners. Second place gets a copy of the LEGO House (21037) and the LEGO House Tree of Creativity (4000026) while the third place winner gets a copy of the LEGO House (21037).

Head on over to Beyond the Brick’s Flickr Group to see the full list of contest rules.

Toys R Us Closing Liquidation and LEGO Exclusives Details

As we know by now, barring any miracles, all of the Toys R Us stores in the US will be closing in a few months and the main questions are will there be any LEGO sales and what will happen to the TRU exclusives. From the memo that I saw at work, all of the current promotions that are going on will finish out and the liquidation sales that people have been waiting for will start soon unless your store was from the initial wave of closings that were announced.

Also on the memo was the “Do Not Liquidate” list which includes LEGO. From what I saw, it pretty much included all of the newer LEGO sets. It has been talked about around the LEGO community that TRU will be sending all their LEGO products back to LEGO themselves and there will be no sales on the sets, at least the more recent ones. It’s nice to finally see some confirmation and stop with the guessing on whether or not there will be LEGO sales during the liquidation.

As for the TRU exclusives like the Bricktober sets or polybags, it’s hard to say what will happen to them at this time. Since LEGO probably has the rest of the year planned out already, they may have to do some reorganizing for the distribution or delay them. For example, it would be weird to send TRU labeled Bricktober sets to other retailers like Target and that won’t happen. It wouldn’t be a surprise if LEGO made a … Continue

LEGO Ranked Number 2 on 2018 Global CSR RepTrak 100

LEGO has been announced as the second-most highly regarded company in the world on the 2018 RepTrak 100 survey. The Reputation Institute has annually done the survey in which LEGO ranked first last year but dropped just one spot this year which shows you how much the public still likes the company in terms of emotional appeal. This year also marks the eighth year in a row that LEGO has been in the top 10 on the survey. Check out the press release below.

BILLUND – March 15, 2018: Today, Reputation Institute released the annual RepTrak®100 survey. The LEGO Group maintains its rank from last year as the second-most highly regarded company in the world when it comes to corporate reputation.

Chief Executive Officer of the LEGO Group, Niels B. Christiansen, commented on the results:

“We are very happy and humbled to maintain such high regard by the public. It reflects the unique LEGO® idea and values, and the dedication our employees show every day to bring LEGO play to children all over the world. It is truly an honour to be embraced by the level of affinity that LEGO fans of all ages show us.”

“Since the LEGO brick was patented 60 years ago, we have been committed to inspiring and developing the builders of tomorrow. Our ambition to reach more children with LEGO experiences is more important than ever, and our purpose is what drives us and keeps us on our toes. What is truly important about this ranking is what lies behind it;

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